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Manager, Growth Marketing - ShopeePay

Manager, Growth Marketing - ShopeePay

Shopee

This job is no longer accepting applications

Job Description

1. Lead the Insights-to-Strategy Engine

  • Oversee a performance-driven team to uncover actionable insights from consumer behavior, market dynamics, and competitive landscape.
  • Convert data into strategic narratives to guide decision-making and business planning for ShopeePay app growth, payment volume and cross-product usage.
  • Build a strong culture of data literacy and strategic thinking across the teams.

2. Develop and Execute Growth Strategies

  • Translate insights into growth plans and execute plans with continuous improvements through A/B testing.
  • Develop a holistic view about the business through understanding payment and financial services business as a whole to leverage all business levers.
  • Work closely with the Product team to continuously enhance product features to support business growth.

3. Drive Key Strategic Initiatives

  • Partner closely with senior leaders and regional counterparts on long-term priorities.
  • Lead cross-functional Project Management Office (PMO) efforts to align stakeholders and deliver high-impact business initiatives across ShopeePay business lines including e-wallets, payment processing and credit.

4. Strengthen External Engagement and Partnerships

  • Develop go-to-market strategies to attract and retain key merchants and partners.
  • Collaborate with the business development and partnership teams to drive adoption and maximize impact across campaigns and co-branded initiatives.

5. Foster Cross-Functional and Cross-Entity Collaboration

  • Ensure market insights are integrated across Product, Marketing, Operations, and other departments.
  • Champion a data-informed culture, enabling more agile, evidence-based decisions at all levels.

Requirement:

  • Bachelor’s or Master’s degree in Business, Finance, Banking.
  • 5+ years of experience in growth marketing, business strategy, or analytics—preferably in e-commerce, fintech, or digital platforms.
  • Solid understanding of financial principles, business models, and go-to-market dynamics.
  • Proficient in English, both written and verbal, with the ability to present and communicate effectively in a regional or global working environment.
  • Detailed-oriented to identify and drive things for improvements.
  • Strong interpersonal skills to influence key stakeholders.
  • Demonstrated leadership in managing cross-functional projects and high-performance teams.
  • Strong analytical skills with experience using data tools.

More Info

Key Skills

data tools

go-to-market strategies

financial principles

growth marketing

cross-functional project management

About Company

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