Company Overview
CHAOYU EXPO, a member of the Global Association of the Exhibition Industry (UFI), is a fast-rising leader in China's international exhibition industry. CHAOYU EXPO is dedicated to building a high-quality trade platform for China and global emerging markets! Headquartered in Guang-zhou, China, CHAOYU EXPO operates over 10 service branches across major cities including Shenzhen, Shang-hai, Hangzhou, Xiamen, Ningbo, and Dongguan, Globally, CHAOYU EXPO maintains locally managed subsidiaries in Indonesia, Vietnam, and Russia.
CHAOYU EXPO boasts a professional team of over 300 exhibition consultants and service staff, focusing on China and global emerging markets, upholding the core values of sincerity, unity, professionalism, innovation, and public before private. CHAOYU EXPO hosts international professional exhibitions in various cities at home and abroad covering industry sectors such as electronics and smart appliances, toys and baby products, gifts and housewares, and cross-border e-commerce!
Position
Title: Sales / Project Executive (B2B)
Direct Supervisor: Branch General Manager / Sales Manager
Direct Subordinates: None
Key Responsibilities and Duties
- Achieve individual booth sales targets for international exhibitions by identifying, approaching, and converting exhibitors in assigned industries.
- Develop and manage a robust sales pipeline (minimum 3x target coverage) of target exhibitors in key sectors (e.g., Baby Products & Toys) through proactive outbound outreach (including but not limited to calls, emails, LinkedIn) and effective communication.
- Manage the end-to-end exhibition process, including exhibitor onboarding, documentation, and coordination with internal and external stakeholders.
- Handle exhibitor inquiries and provide timely support on logistics, documentation, and participation-related matters.
- Resolve issues during the exhibition process (e.g., booth adjustments, material loss) to ensure a smooth exhibitor experience.
- Maintain strong relationships with exhibitors to enhance customer satisfaction and drive repeat business, upselling and referrals.
- Track and analyze sales performance (e.g., pipeline, conversion rates, sales cycle) and continuously improve sales productivity and closing effectiveness.
- Demonstrate a high level of ownership, resilience, and accountability in a target-driven environment where consistent performance is expected.
- Other tasks as assigned by supervisor.
Job Requirements / Qualifications
- Education: Bachelor's degree or above in Marketing, International Trade, Business Administration, or a related field.
- Work Experience: Minimum of 2 years of experience in B2B sales or Business Development; experience in exhibition or event sales is preferred.
- Skills: Strong communication, negotiation, and problem-solving skills; proficient in Microsoft Office, able to independently prepare and manage sales reports.
- Competencies:
- . Proactive, responsible, and results-driven with strong sales ownership mindset.
- . Comfortable with cold outreach, rejection, and high-frequency client engagement.
- . Ability to work under pressure in a performance-driven, oriented environment.
- Language: Strong English reading and writing skills; capable of handling contracts and documentation in English.
Benefits
- Competitive salary package with attractive monthly performance-based bonuses.
- Monthly allowances covering meals, transportation, and mobile expenses.
- Year-end bonus and sales target achievement bonuses in line with individual and company performance.
- Social insurance in accordance with Vietnamese labor laws.
- Working hours: 8:30 AM – 5:30 PM, Monday to Friday
- Opportunities to work in an international environment, including potential onsite opportunities at the headquarter.
- A young, dynamic, and performance-driven workplace with a collaborative and growth-oriented culture.
