Marketing Leader/Manager

Mc tiu chnh:

Qun l ton b hot ng marketing ca ELE, t xy dng chin lc, trin khai cc chin dch truyn thng, n gim st hiu qu v ti u ngn sch, nhm tng nhn din thng hiu, thu ht ng vin/khch hng v h tr kinh doanh.

Nhim v chnh:

1.Chin lc & K hoch

Xy dng chin lc marketing tng th ngn hn v di hn cho sn phm/dch v gio dc.

Phn tch th trng, i th, xu hng ngnh gio dc ti u chin lc v iu chnh k hoch ph hp.

Nghin cu insight khch hng ti u ni dung & chin dch.

Lp k hoch v qun l ngn sch marketing; theo di hiu qu chi tiu.

xut cc tng marketing mi, sng to & ph hp th trng.

2.Trin khai & Gim st

Qun l cc knh marketing online (Facebook, TikTok, LinkedIn, Google Ads, Zalo, SEO, email marketing) v offline (s kin, hi tho, workshop, roadshow).

Phi hp cht ch vi i Content, Designer, b phn hc thut v kinh doanh trin khai chin dch tuyn sinh v cc hot ng truyn thng.

Gim st KPI, phn tch d liu, o lng ROI v ti u chi ph qung co trn tng knh.

H tr trin khai cc hot ng PR, quan h cng chng.

3.Thng hiu & Vn ha ni b

Xy dng v qun l nh v thng hiu gio dc nht qun trn tt c cc knh truyn thng.

Sn xut v nh hng ni dung truyn thng (content marketing, video, n phm).

Xy dng v duy tr nhn din thng hiu tuyn dng; thc y v lan to vn ho ni b.

4.Qun l i ng

Tuyn dng, o to, coaching v nh gi hiu sut i ng marketing.

Giao KPI, phn cng cng vic v h tr pht trin nng lc nhn vin.

5.Bo co & Ci tin

Bo co nh k hiu qu chin dch, phn tch kt qu v xut gii php ci thin.

Cp nht xu hng marketing mi ng dng vo chin lc v hot ng thc t.

Yu cu:

Tt nghip i hc chuyn ngnh Marketing, Business, Communications hoc tng ng.

Kinh nghim 3-5 nm v tr Marketing Manager hoc tng ng, u tin lnh vc gio dc.

Hiu bit su v digital marketing, social media, content marketing.

K nng phn tch d liu, lp k hoch v qun l ngn sch tt.

Ch ng, sng to, nng ng, kh nng lm vic a nhim.

K nng giao tip, thuyt trnh, thng lng.

T duy chin lc & nh hng kt qu r rng.

Nhy bn vi th trng & xu hng mi.

Quyn li:

Thu nhp cnh tranh: Lng tha thun theo nng lc + thng theo hiu qu cng vic.

Ch BHXH, BHYT, BHTN y ; 12 ngy php/nm.

Mi trng quc t nng ng, i ng a vn ha, chuyn nghip, sn sng h tr v hp tc.

C hi pht trin chuyn mn, k nng qun l, leadership; l trnh thng tin r rng.

c quyn quyt nh chin lc v th nghim sng kin mi.

Cc hot ng gn kt ni b, du lch, team building hng nm.

A IM LM VIC:

Lu 8,Ta nh iMinh Convention 77 Hong Vn Thi, P. Tn M, TP.HCM

THI GIAN LM VIC:

Th 2 Th 6: 9:00 18:00;

Th 7: 9:00 12:00.