Senior Strategic Planner

Hepmil Creators&apos Network (HCN) is a social commerce-focused MCN agency that connects brands with top TikTok creators in Southeast Asia. We offer an All-in-one KOL service, from data-driven KOL selection to campaign management, helping brands reach a young Millennial and Gen Z audience and grow revenue through their highly engaged contents. HCN are currently present in 6 countries including Singapore, Malaysia, Indonesia, Philippines, Thailand, Vietnam with a portfolio of more than 2000 creators from multi categories. commerce revenue. We provide creators with access to training, resources, and opportunities to collaborate with brands, which helps them grow their businesses and careers, and increase their social. For more details, visit us at: https://www.hepmil.com

Responsibilities

Display a proven record of innovative ideas, approaches and final work product

Can easily identify potential hurdles for the business and take the lead on solving them

Serve as lead on multiple projects and may have direct reports

Conduct market research and analyze data to identify target audiences and opportunities for growth in social commerce

Develop brand strategy and communication plan, focusing on social commerce and influencer marketing narratives from inspiration to execution

Recommend and implement research that will utilize tools to facilitate direction , customer insights and discovery, identification of opportunities , strategy development (understand business ambition map customer journeys, write briefs), and measurement (defining key brand KPIs)

Collaborate with accounts and creative teams to guide the generation of ideas, development, and presentation of creative work, and steer implementation of strategy to results.

Integration/alignment of communication solutions to total brand communication/campaign plans across channels

Manage day-to-day planning duties for accounts handled

Stay up to date on the latest social commerce trends and best practices

Qualifications

5+ years of experience in social media marketing or at least one aspect of strategic planning or related field

Strong understanding of social media platforms and social commerce landscape

Familiarity with most forms of quantitative and qualitative research methodologies and working knowledge of when and how to apply them to a given client challenge.

Ability to work simultaneously across multiple clients and projects and experience in selling ideas to different levels of stakeholders

Excellent communication and presentation skills

Ability to work independently and as part of a team

Strong attention to detail and ability to meet deadlines