Content Marketing Executive

Company Description Packlove Co. LTD is a growing company focused on delivering innovative packaging solutions for a wide range of consumer and commercial products. The company emphasizes quality, reliability, and customer satisfaction, working closely with clients to understand their branding and functional needs. Packlove values creativity and collaboration, encouraging team members to contribute ideas that improve products and customer experiences. The organization offers opportunities for professional development and advancement, particularly for individuals interested in marketing and brand growth. Joining Packlove Co. LTD means being part of a dynamic environment that supports both business performance and individual career goals.
Role Description The Content Marketing Executive is a full-time, on-site role based in Ho Chi Minh City, Vietnam. This position is responsible for planning, creating, and managing content across digital channels to strengthen brand awareness and support sales objectives. Day-to-day tasks include developing content calendars, writing and editing marketing materials, coordinating campaigns with sales and marketing teams, and optimizing content based on performance data and market insights. The role involves collaborating with internal stakeholders to align messaging with business goals, conducting basic market research to inform content topics, and ensuring consistent brand voice and visual identity. The Content Marketing Executive also supports the preparation of presentations, social media posts, email campaigns, and promotional materials that drive engagement and lead generation.
Qualifications

• Candidates should possess skills in Market Planning and Marketing to design and execute effective content-driven campaigns.
• Candidates should possess skills in Market Research to analyze customer needs, competitor activities, and industry trends that guide content strategy.
• Candidates should possess strong Communication skills to create clear, persuasive content and collaborate effectively with cross-functional teams.
• Candidates should possess Sales and Marketing skills to align content initiatives with revenue goals and support sales enablement activities.
• Relevant qualifications include experience in content marketing or digital marketing, familiarity with social media and basic analytics tools, and strong writing and editing abilities.
• A bachelor's degree in Marketing, Communications, Business, or a related field is preferred, along with the ability to work on-site in Ho Chi Minh City and manage multiple projects with attention to detail.