Gii thiu v cng ty
Venus Charm thng hiu lt lnh tnh mc hng ngy, mang n phong cch ni y n tnh, thanh lch v cun ht, i din cho v p ca ph n ng hin i.
V tr Brand Manager l chin lc v quan trng i vi cng ty:
- K chuyn thng hiu sng ng, giu cm xc.
- Xy dng hnh nh c Venus chn tht, chn chu v nht qun.
- L chic loa phng thanh ln, truyn ti ting ni thng hiu, c v ph n yu bn thn theo cch ring trong bi cnh cuc sng hin i.
Cng vic mang ngha to ra gi tr cm xc bn vng cho khch hng, a Venus Charm tr thnh thng hiu mnh, c nh v r nt trong tm tr khch hng; l ngi bn tm giao, kt ni cm xc vi hi ch em ph n.
M t cng vic:
- Nghin cu th trng & khch hng: phng vn, khai thc insight pht trin chin lc thng hiu.
- Pht trin chin lc & sng to: xy dng big idea, visual concept cho cc campaign branding.
- Kt ni khch hng & cng ng: t chc workshop, caf talk, booking KOC, collab vi brand/group/hi bn hng online, seeding group.
- Lp k hoch & qun l ngn sch: theo thng/qu, gim st v nh gi hiu qu trin khai.
- Phi hp lin phng ban: Content, Media, Design, Sales m bo ng b hnh nh & thng ip thng hiu.
- Gim st sn xut media: m bo cht lng & tnh nht qun thng hiu.
- Qun l & pht trin i ng Marketing: o to, truyn cm hng, dn dt team.
- Bo co kt qu: hng thng/qu cho Ban Gim c.
Yu cu:
Kinh nghim & kin thc
- Ti thiu 5 nm kinh nghim Branding/Marketing, trong 2 nm v tr qun l.
- u tin kinh nghim thi trang/lifestyle/FMCG.
- Hiu bit su v Visual Branding & xu hng truyn thng s.
- C kinh nghim xy dng cng ng & kt ni khch hng.
- Kin thc vng v branding & marketing nn tng.
K nng
- Research & phn tch insight khch hng.
- T duy chin lc, pht trin big idea & concept sng to.
- Lp k hoch & qun l ngn sch.
- Leadership: qun l & truyn cm hng i nhm.
- Giao tip, kt ni & phi hp lin phng ban.
Thi & phm cht
- Trch nhim, chnh trc, cu tin.
Quyn li v i ng:
- Thu nhp ln ti 40.000.000 VN/thng
- ng y BHXH, BHYT, BHTN theo quy nh.
- Ngh l, Tt, php nm y .
- Du lch ngh dng 12 ln/nm.
- L trnh thng tin: c hi pht trin ln v tr cao hn trong b phn Marketing.
- Vn ha & mi trng: tr trung, sng to, u tin ng vin n, thuc nhm chn dung khch hng mc tiu.
