Agency Development Manager (Quản Lý Phát Triển Kinh Doanh Khu Vực, Kênh Đại Lý)

Prudential's purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people's career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

This role is responsible for owning agency growth and performance outcomes across assigned territories while serving as a key field resource for developing and guiding less experienced Agency Development Managers to drive consistent execution and sustainable business results

Vị trí ny chịu trách nhiệm sở hữu v thúc đẩy các kết quả về tăng trưởng v hiệu quả hoạt động của hệ thống đại lý trong phạm vi được giao, đồng thời đóng vai trò l nguồn lực chuyên môn quan trọng tại thực địa trong việc hướng dẫn, phát triển v nâng cao năng lực cho các Agency Development Manager có ít kinh nghiệm hơn nhằm đảm bảo tính nhất quán trong triển khai v đạt được các kết quả kinh doanh bền vững

Strategic Planning and Execution / Lập kế hoạch chiến lược v thực hiện

• Translate territory/zone strategy into monthly and weekly execution plans for assigned General Agency offices, with clear targets for APE, recruitment, active ratio, productivity, average case size and persistency quality.

• Use the MAPA approach and business dashboards to diagnose performance gaps, prioritize interventions and recommend countermeasures to the Zone Sales Head.

• Lead execution rhythm with new ADM role holders, GADs, MOAs and agency leaders through daily/weekly activity management, DILO/WILO/MILO discipline and field coaching.

• Prepare business review materials and present performance insights, risks and resource needs for assigned offices.

Sales Supervision and Management / Giám sát v Quản lý bán hng

• Supervise assigned GA sales performance against submission, issuance, pending, pipeline, unpaid and activity KPIs ensure timely escalation of material risks.

• Coach new ADM role holders and agency leaders on activity conversion, recruitment productivity, selling discipline and quality of business.

• Coordinate with Operations, New Business, Product, Training, Risk and Compliance teams to resolve field issues and enable smooth business execution.

• Ensure implementation of company policies, Code of Conduct, complaint handling procedures, customer privacy requirements and relevant regulatory standards.

People Management and Development / Quản lý v Phát triển con người

• Provide day-to-day coaching and guidance to new ADM role holders identify skill gaps and recommend development actions.

• Build capability of GADs, MOAs and emerging agency leaders through structured coaching, joint field work, business review and performance feedback.

• Support succession pipeline for agency leadership and field management roles within assigned offices.

Relationships and Communications / Xây dựng mối quan hệ v Truyền đạt thông tin

• Build trusted working relationships with GADs and key agency leaders to support execution of Agency Strategy and KPIs.

• Communicate company direction, contests, product priorities and compliance messages clearly to field partners and internal stakeholders.

• Motivate agency force through recognition, coaching forums and execution campaigns, ensuring behaviour aligns with long-term sustainable growth.

GA Taskforce and Expansion / Mở rộng v quản lý hoạt động mạng lưới GA

• Support organic and inorganic GA expansion plans by identifying potential leaders/candidates, preparing onboarding support and monitoring early-stage performance.

• Track sales, recruiting activities and events of new or underperforming GA offices, and recommend practical support actions.

• Perform other duties assigned by line manager or company management.

Qualifications / Trình độ học vấn

• Bachelor degree, preferably in Economics, Business Administration, Sales & Marketing, Finance or Insurance.

• Insurance-related certification or professional training such as LOMA is an advantage.

• Typically requires solid field sales management experience in agency distribution, including experience coaching junior managers or agency leaders.

Knowledge and Skills / Kiến thức v kỹ năng

• Strong knowledge of insurance, agency business model, recruitment, activation and sales productivity management.

• Strong analytical thinking, business diagnosis, planning, field coaching and stakeholder management skills.

• Good communication and presentation skills in Vietnamese able to communicate in English for business purposes.

• Result oriented, customer oriented, risk aware and able to manage multiple GA priorities concurrently.

Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.