Social Media & Content Manager

Company Overview

Outsourced is a leading ISO certified global offshore outsourcing company that provides dedicated remote staff to some of the world's leading international companies from Philippines, India, Colombia, Argentina, Vietnam and Malaysia. Outsourced is recognized as one of the Best Places to Work and has achieved Great Place to Work Certification. We are committed to providing a positive and supportive work environment where all staff can thrive. As an Outsourced staff member, you will enjoy a fun and friendly working environment, competitive salaries, opportunities for growth and development, work-life balance, and the chance to share your passion with a team of over 1000 talented professionals.

Role Summary

We are looking for a creative and proactive Social Media & Content Manager to own the social media presence of a growing portfolio of FMCG brands. You will shape the social strategy, create bold short-form content, run the channels day to day, and use performance data to grow awareness and engagement. Some brands are already established, while others are launching from scratch. This is not just a graphic design or content production role. Success comes from building brands that people, especially Gen Z, notice, engage with and remember.

Working Location: Home-based setup

Work Schedule: 9:00 AM to 6:00 PM AWST (Mon-Fri)

Key Responsibilities

• Develop and run social media strategies and content calendars across Instagram, Facebook, TikTok and LinkedIn for multiple FMCG brands
• Build the social presence of new brands and support digital product launches
• Create Reels, TikToks, Stories, carousels and graphics, and edit raw footage from the Australian team into platform-native content
• Write engaging captions, copy and CTAs, and keep each brand's voice consistent
• Manage comments, messages and the community, and work with influencers, food bloggers and UGC creators
• Support paid social campaigns on Meta and TikTok
• Track performance, report insights and recommend what to do next
• Work with the Australian owners and brief the local team on the footage needed
  
  

Must-Have:

• 3+ years managing social channels end-to-end (strategy, content, reporting), not only producing assets
• Strong short-form video skills, with a portfolio of self-edited Reels/TikToks (CapCut/Premiere, Canva/Photoshop)
• Strong written English for captions and social copy
• Deep hands-on knowledge of Facebook, TikTok and Instagram, with a good feel for Gen Z trends
• Ability to read analytics, turn them into recommendations, and work independently with little direction
• Experience with FMCG, F&B or consumer brands, ideally across multiple brands at once
• Experience working with influencers
  
  

Nice-to-Have:

• Experience launching or growing a brand's social presence from scratch
• Experience running paid Meta/TikTok campaigns
• Familiarity with LinkedIn and AI content tools