Senior Brand Manager
Senior Brand Manager
golden gate restaurant group- Posted 21 hours ago
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Job Description
CANDIDATE REQUIREMENTS & QUALIFICATIONS
- Strategic & Analytical Mindset: Demonstrates strong business acumen with a data-driven approach to decision-making (proven proficiency in BI analytics, P&L management, and MROI optimization). Thrives in an agile and lean environment, with deep market sensitivity and commercial awareness within the F&B industry.
- Core Brand Management Expertise: Proven track record in executing end-to-end 4P marketing strategies, product portfolio/menu lifecycle planning, Customer Experience Management (CXM), Digital & Influencer campaigns, and localized trade marketing (4-Wall & Neighborhood Marketing).
- Communication & Stakeholder Management: Exceptional interpersonal, presentation, and storytelling skills, with demonstrated ability to negotiate and effectively align cross-functional stakeholders (Business Units, Finance, Agencies, and Executive Leadership).
- Operational Execution & Leadership: Capable of prioritizing critical deliverables in a fast-paced, multi-tasking environment. Exhibits a strong sense of ownership to lead, coach, and foster a high-performing brand team.
More Info
Key Skills
MROI optimization
Localized trade marketing
Digital Influencer campaigns
Menu lifecycle planning
Customer Experience Management (CXM)
4P marketing strategies
4-Wall Neighborhood Marketing
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