Product Manager

2-4 Years

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Early Applicant

Job Description

Key Responsibilities

Strategic Planning & Business Management:

Develop and implement short-term and long-term strategic plans to position the product and meet key business goals (sales, profit, market share).
Manage the Advertising & Promotion (A&P) budget and monitor product expenditure in alignment with approved plans.

Market Analysis & Product Development:

Conduct market analysis, competitive assessments, and customer research to shape product strategy.
Manage the product life cycle, including new product launches, line extensions, and optimization of branding and pricing strategies.
Facilitate market intelligence strategies and prepare competitive countermeasures.

Integrated Marketing & Communications:

Design and execute integrated advertising, promotional, and communication campaigns.
Build and maintain close relationships with key customers to enhance brand equity.

Sales Support & Training:

Forecast sales and provide tactical support, promotional materials, and training (product knowledge, objection handling) to the field force to ensure sales targets are achieved.

Operations & Compliance:

Coordinate with Logistics/Operations to ensure timely product availability and manage administrative requirements.
Liaise with the Regulatory Department to monitor product registration/visa status and ensure all business activities comply with company and industry codes of conduct.

Candidate Requirements:

Bachelor's degree in Marketing or Pharmacy. A minimum of 2 years of experience in a similar role within the Pharmaceutical Industry is mandatory.
Highly motivated with a strong results-oriented drive; possesses creativity, professionalism, enthusiasm, and a strong teamwork spirit. Must demonstrate reliability, excellent communication skills, independence, confidence, and the ability to effectively work under pressure.

Benefits: