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dentsu

GA4 Technical Consultant

Early Applicant
  • Posted 25 days ago
  • Be among the first 10 applicants

Job Description

We are hiring a GA4 Technical Consultant to join our Vietnam team as a regional specialist for enterprise clients under GA4 license and man-day support engagements. This role will take ownership of all technical support, troubleshooting, tagging strategies, and advisory tasks.

Job Description:

Key Responsibilities

Technical Support & SLA Management

  • Serve as first-line support for technical troubleshooting across GA4, GTM, and Firebase implementations.
  • Resolve client tickets based on SLA tiers, escalating only when required.
  • Prepare clear root cause analyses and documentation for each support case.

GA4 Implementation & Audit

  • Review, implement, and maintain GA4 tagging via GTM or Firebase.
  • Conduct tagging audits, event tracking validation, and data integrity checks.
  • Enable event quota alerts and manage tagging governance.

Data Strategy & Reporting

  • Design and deliver tagging strategy plans to support end-to-end funnel measurement.
  • Perform data reconciliation across GA4, CRM, and backend systems.
  • Generate actionable insights and custom GA4 reports for business teams.

Configuration & Enablement Tasks

  • Set up mobile measurement platforms (MMPs) like AppsFlyer/Firebase for deep linking and remarketing.
  • Implement rule-based segments, data enrichment, and custom audience configuration.
  • Integrate GA4 with CRM platforms (e.g., 1P data into GA4-360), BigQuery, and GCP.

Advisory & Client Consulting

  • Consult on website/app personalization and customer journey tracking design.
  • Support business requirements for segments, clustering, and technology mapping.
  • Act as a technical advisor on GA4 architecture, audience enablement via GMP, and strategic best practices.

BI, Dashboards, & Quarterly Reviews

  • Collaborate on Looker Studio (formerly Data Studio) dashboard setup for GA4.
  • Support Quarterly Audits for existing GA4 implementations (scope, config, tracking quality).

Key Requirements

Technical Skills:

  • 4+ years experience with GA4, GTM, and Firebase (web & mobile)
  • Solid understanding of event-based data models and conversion funnel tracking
  • Experience with Tagging Plan creation, event setup, and debugging workflows
  • Working knowledge of BigQuery, Looker Studio, and GCP architecture is preferred
  • Familiar with server-side GTM, CRM-to-GA4 integration, and audience segmentation

Analytical & Advisory Experience:

  • Able to translate marketing and business KPIs into analytics tracking
  • Familiar with data reconciliation and validating metrics across GA4 & backend APIs
  • Experience working with rule-based segments, user-level analysis, and mobile tracking challenges

Communication & Collaboration:

  • Fluent in Vietnamese (for client-facing interaction) and proficient in English
  • Strong technical documentation and troubleshooting write-up skills
  • Comfortable coordinating across local PM/account teams and regional tech teams

Nice to Have:

  • GA4 Certification / GAIQ
  • Experience with MMPs (AppsFlyer, Adjust)
  • Familiarity with Cloudflare, bot filtering strategies, and advanced web debugging tools
  • Exposure to Agile ticketing and support workflows (Wrike, JIRA, etc)

Location:

Ho Chi Minh City

Brand:

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

More Info

Industry:Other

Function:Technical Consulting

Job Type:Permanent Job

Date Posted: 07/09/2025

Job ID: 125726167

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Last Updated: 01-10-2025 08:21:38 PM
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