Export Sales Specialist

Position Overview

The Export Sales Specialist position is responsible for developing and managing international customers, driving new business opportunities, and managing the end-to-end sales. Working closely with R&D, Engineering, Manufacturing, and other internal teams, the position serves as the key liaison between customers and Karofi to drive business growth and build long-term partnerships.

Key Responsibilities

• Identify, develop, and maintain ODM/OBM customers in international markets, including distributors, home appliance brands, retail chains, and other potential business partners.

• Understand customer needs and work closely with R&D, Engineering, Product, and Manufacturing teams to develop suitable product solutions that meet customer and market requirements.

• Advise customers on product design, features, technical specifications, quality standards, packaging, branding, and other customization requirements.

• Manage the end-to-end ODM/OBM sales cycle, from prospecting and customer acquisition, requirement gathering, quotation, and commercial negotiation through contract finalization, project execution, and order follow-up.

• Act as the primary point of contact between customers and internal cross-functional teams, ensuring clear communication and timely execution of product development, production, and delivery.

• Participate in international trade fairs, exhibitions, and business events to generate leads, build industry networks, and expand the customer base.

• Achieve assigned sales targets, revenue goals, and other business objectives in line with the company's growth strategy.

Job requirements

• Bachelor's Degree or higher in Business Administration, International Business, Economics, Marketing or a related field.

• 1+ year of experience in International Sales, Export Sales or B2B Business Development.

• Experience developing distributors/importers and acquiring new international customers is strongly preferred.

• Experience in Water Treatment, Home Appliances, Consumer Electronics, Consumer Durables or manufacturing is preferred.

• Ability to manage a full sales cycle from lead generation through negotiation, closing and account development.

• Strong business English communication, presentation and negotiation skills.

• Proactive hunter mindset, strong ownership and resilience; able to source leads independently and work toward sales targets.

• Willing and able to travel internationally for customer meetings, market development and trade fairs as required.