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IPSIP Group

Digital Marketing Specialist

Early Applicant
  • Posted a month ago
  • Be among the first 10 applicants

Job Description

WHAT YOULL DO

Performance Marketing

  • Plan, set up, and optimize paid campaigns on Google, Facebook, and LinkedIn (if needed)
  • Manage ad budgets and test creatives, audiences, landing pages
  • Track KPIs like CPC, CPL, Conversion Rate, and ROI

SEO (Search Engine Optimization)

  • Perform keyword research and competitor analysis
  • Implement on-page SEO (meta, H1/H2, internal links)
  • Support off-page SEO and link-building efforts
  • Audit and improve the sites SEO health and ranking performance

Content for SEO & Campaigns

  • Draft or refine landing page copy, blog articles, and ads content
  • Create or advise on lead magnets (eBooks, checklists, pricing sheets, etc.)
  • Collaborate on content ideas for both paid and organic channels

Email Marketing (if CRM or lead base is available)

  • Build and execute drip email campaigns
  • Assist with customer nurturing and retention strategies

Analytics & Improvement

  • Optimize internal processes related to SEO, paid ads, and analytics
  • Monitor performance via GA4, Google Search Console, Facebook Pixel, etc.
  • Report campaign results regularly and recommend actionable improvements (including UI/UX if relevant)

REQUIREMENTS

  • 2+ years of hands-on digital marketing experience, in B2B or service-based companies
  • Good English communication
  • Proficient in performance marketing (Google Ads, Facebook Ads, LinkedIn)
  • Strong SEO knowledge (on-page & off-page) and familiar with tools like GA4, Google Search Console, SEMrush
  • Proactive, result-driven mindset

WHY JOIN US

  • Full payment for SHUI during and after probation time
  • PTI Healthcare Insurance
  • Salary review 1 time/year or when you have excellence achievement
  • Free parking, coffee and tea

Apply now or refer a friend whos ready to scale digital growth with purpose.

Send your CV to: [Confidential Information]

More Info

Industry:Other

Function:Digital Marketing

Job Type:Permanent Job

Date Posted: 29/08/2025

Job ID: 125076455

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Last Updated: 29-08-2025 10:43:04 PM
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