Digital Marketing (Senior / Lead)

Our client is a digital marketing & creative services company specializing in performance marketing, data analytics, and marketing technology solutions. Our team focuses on delivering measurable growth through strategic planning, creative execution, and advanced data optimization. With a strong presence in regional markets, we combine marketing expertise and technology to drive performance and maximize business impact.

Job Responsibilities:

• Plan, execute, and optimize online advertising campaigns (paid social, Google Ads, programmatic, etc.) to achieve performance goals.
• Manage and monitor OS campaign operations, ensuring accurate setup, delivery, and reporting.
• Analyze data, provide actionable insights, and propose strategies to improve campaign ROI and effectiveness.
• Work closely with Creative, Content, and Product teams to align messaging, visuals, and user experience.
• Coordinate with cross-functional teams to manage timelines, deliverables, and project milestones.
• Stay updated with digital trends, platform updates, and industry best practices to enhance campaign performance.

Requirements:

• Bachelor's degree in Marketing, Communications, Business, or related fields.
• 5+ years of experience in digital marketing, preferably in performance marketing, media planning, ads operations,
• Strong understanding of ads platforms (Meta Ads, Google Ads, TikTok Ads, etc.) and campaign optimization metrics (CTR, CVR, ROAS, CPA).
• Excellent project management and coordination skills; able to work effectively across departments.
• Analytical mindset with strong skills in Google Analytics, Data Studio (Looker Studio), or equivalent tools.
• Proactive, detail-oriented, and comfortable working in a fast-paced, dynamic environment.
• Strong English communication skills to work with local teams and ad network partners.