Content Marketing (Performance Lead)

HV HOLDINGS GLOBAL RECRUITMENT

Position: Content Marketing (Performance Lead)

Brand: SATA (US Market) Location: Ho Chi Minh City Working Hours: 08:00 – 17:30 (Mon – Sat, 2 Saturdays off/month)

ABOUT THE ROLE

HV Holdings Global is looking for an experienced Content Lead to lead the Creative & Content team for the SATA brand in the US and international markets. You will be responsible for building creative strategies based on ads data and consumer insights, and producing high-converting Winner Content to scale ad spend and drive revenue growth.

KEY RESPONSIBILITIES

• Creative Strategy & Planning: Build creative directions and frameworks based on target audience insights, product USPs, and market trends in the US e-commerce sector.
• Performance Content Production: Oversee and directly produce high-performance ad formats (Short-form video, UGC, TikTok/Reels style ads, image banners) optimized for Meta, TikTok, and Google Ads.
• Data Analysis & Optimization: Track key metrics such as Hook Rate, Hold Rate, CTR, CVR, and ROAS; analyze creative performance weekly to iterate Winner Content alongside the media buying team.
• Team Leadership & Quality Control: Manage, mentor, and evaluate the performance of content creators and video editors; ensure brand consistency and standard messaging across global channels.
• Resource & Workflow Management: Coordinate with Media Buyers, Product Teams, and external production resources/agencies to ensure smooth asset delivery pipelines.

JOB REQUIREMENTS

• Minimum 2 years of experience as a Content Lead, Creative Lead, or Senior Content Creator within E-commerce, Dropshipping, or Performance Marketing Agencies.
• Proven track record of producing high-converting performance ads for international markets (US/Global).
• Strong data-driven mindset with the ability to translate data metrics (Hook Rate, CTR, CVR) into actionable creative briefs.
• Excellent command of English (reading, writing, and copywriting) for international market research and content localization.
• Proficiency in production management, prompt engineering/AI creative tools, and basic video editing tools.
• Leadership skills with strong ownership, problem-solving, and cross-functional communication abilities.

OFFER & BENEFITS

• Gross Salary: 13.000.000 VND - 16.000.000 VND/month + Performance Bonus + 13th-month salary and year-end bonus
• Benefits: Full Social Insurance, health coverage, free parking.
• Modern tech-stack and AI-powered internal tools to support daily operations.
• Clear career progression path within a fast-growing global e-commerce enterprise.

HOW TO APPLY

Please send your updated CV and Portfolio to:

• Email: [Confidential Information]
• Zalo/Hotline: 0762978909 (Ms Đại Phạm)
• Workplace: 292/33/11 Binh Loi, Ward 13, Binh Thanh District, Ho Chi Minh City