Business Representative

Business Representative

Job Responsibilities

1. Market & Sales Strategy Formulation

• Conduct in-depth analysis of industry trends, channel structures, competitors, and customer behavior to assist HQ in formulating market entry and development strategies.
• Develop annual and quarterly sales strategies and growth plans for assigned channels/customers based on key account profiles and regional characteristics.

2. New Client Acquisition & Revenue Growth

• Proactively identify and approach potential Key Accounts among local enterprises and MNCs; establish from 0 to 1 partnerships.
• Independently lead business negotiations to achieve sales targets and growth metrics set by the company.

3. Project Execution & Internal Coordination

• Act as the project lead, coordinating cross-functionally with internal departments (Logistics, Customs, Finance, Compliance, etc.) to ensure seamless local execution of customer requirements.
• Report project progress to HQ regularly and drive resource allocation.

Qualifications

I. Professional Competence

1. Experience: Minimum 2 years of B2B Key Account Sales/BD experience. Background in consumer goods, supermarket, or home furniture is preferred.
2. Strategic Mindset: Possesses clear sales strategy thinking; capable of independently managing account tiering, sales funnels, and growth planning.
3. Communication: Ability to negotiate and report effectively to HQ/Chinese teams; skilled at aligning objectives between China.

II. Coordination & Communication Skills

1. Project Management: Excellent project management skills with the ability to handle multiple client projects simultaneously while ensuring delivery quality.
2. Cross-Cultural Fluency: Strong cross-cultural communication skills to collaborate efficiently between Chinese management and clients/teams.

III. Personal Attributes & Adaptability

1. Fast Learner: Quick to master product knowledge, customs clearance processes, and trade terms (e.g., Incoterms).
2. Solution Selling: Possess a solution-oriented sales mindset, capable of providing customized solutions based on specific client pain points.
3. Travel: Willingness to travel frequently (with occasional trips to headquarters in China).