The Business Development Manager (Korean) is responsible for identifying and developing strategic business relationships and partnerships that promote the club&aposs growth and profitability. You will be the key point of contact for partners, responsible for building and maintaining strong relationships, identifying new market opportunities, and leading various initiatives to drive business expansion and player base growth.
Duties may include but are not limited to:
- Develop an understanding of the demographics, culture, behaviors, and the competitive landscape in each respective target market to support the design, development, and execution of successful business strategies.
- Assist in the timely implementation of market-specific initiatives with clear, measurable targets and assigned ownership to maintain and grow the business segment.
- Actively contribute in collaborative strategic planning processes within the team to identify opportunities that will drive optimal growth and both short- and long-term profitability for Clubs.
- Work closely with Marketing team to align business development strategies with marketing campaigns and promotional activities.
- Executive the marketing plans to achieve the clubs objectives for products and services.
- Evaluate and recommend distribution channel development programs.
- Evaluate the market research and collaborate with Marketing Communication Team to adjust marketing strategies to meet changing market and competitive conditions.
- Develop strong professional interpersonal relationships with new and existing customers to drive incremental visitation to Clubs.
- Ensure that excellent customer experience is the focal point of customer touchpoints and interactions, in alignment with all applicable guidelines.
- Take ownership in personal professional development and growth.
- Operate well under a shared vision with shared business objectives under senior leadership.
- Collaborate with other teams as well as other departments to help build an efficacious organization that is business-focused and people-centric.
- Protect the integrity and reputation of clubs and the team members
- Promote the clubs, and drive increased awareness of the properties and its affiliated properties.
- Grow and maintain a specific assigned book of business through personalized business development engagement, in accordance with all company policies.
- Manage relevant budgets and complimentary in alignment with customer reinvestment strategies to ensure desired customer profitability and margin.
KEY FUNCTIONS
Market Analysis and Strategy Development
- Conducting thorough market analysis to identify trends, opportunities, and competitive landscape.
- Developing strategic plans to capitalize on market opportunities and achieve business objectives.
Customer Acquisition and Retention
- Implementing strategies to attract new customers through targeted marketing campaigns, promotions, and loyalty programs.
- Enhancing customer retention by improving overall customer experience, personalized service, and rewards programs.
Partnerships and Alliances
- Establishing and maintaining strategic partnerships with affiliates, businesses, and organizations to expand reach and customer base.
- Negotiating and managing partnerships that contribute to revenue growth and brand enhancement.
Revenue Management
- Monitoring and optimizing revenue streams across various areas of the clubs operation (gaming, hospitality, entertainment, etc.).
- Implementing pricing strategies, promotions, and packages to maximize profitability while meeting customer demand.
Compliance and Regulatory Management
- Ensuring compliance with all gaming regulations, laws, and licensing requirements.
- Developing and maintaining policies and procedures that promote responsible gaming practices and regulatory compliance.
Business Development and Expansion
- Identifying opportunities for business expansion, such as new markets, geographic locations, or product offerings.
- Leading initiatives for new clubs developments, renovations, or acquisitions.
Customer Experience Enhancement
- Continuously improving the overall customer experience through feedback analysis, service enhancements, and facility upgrades.
- Training and developing staff to deliver exceptional customer service and resolve issues promptly.
Financial Planning and Analysis
- Monitoring financial performance, analyzing key performance indicators (KPIs), and preparing financial forecasts and budgets.
- Implementing cost-control measures and revenue-generating initiatives to achieve financial targets.
Risk Management
- Identifying and mitigating risks that could impact operations, reputation, or financial performance.
- Implementing security measures and protocols to ensure a safe and secure environment for guests and staff.
Technology Integration and Innovation
- Leveraging technology to enhance operations, improve efficiency, and deliver personalized guest experiences.
- Implementing innovative solutions in gaming, hospitality, and customer service to stay competitive in the industry
QUALIFICATIONS INCLUDE THE FOLLOWING:
- Preferred 8-10 years of industry experience with at least 3 years in Manager role: Business Development experiences, International
- Marketing, and/or Business development within the gaming industry.
- Must bring extensive existing player relationships (with significant high-level players) to this position that will forge new player
- relationships with Club.
- Ability to deliver a service level which creates an atmosphere that makes our guests want to return, giving each guest a positive, memorable entertainment experience within Club.
- Must present an image of excitement, enthusiasm, and outgoing personality, while being able to project a professional demeanor.
- Ability to work flexible schedules, including nights, weekends and holidays is required
- Excellent interpersonal, communication, team building, and problem-solving skills required.
- Must have the ability to resolve stressful situations and must be able to make sound complimentary decisions based on tracked customer play.
- Must be self-motivated and able to work under pressure, handle situations in a timely manner, and work independently.
- Must be able to communicate effectively in person, on the telephone, and in writing.
- Analytical skill and customer service orientation required.
- Ability to perform multiple tasks in an efficient manner.
- Bachelor degree in the business-related field is required
