Brand Manager (Client Brand Consulting)

About LazyCy

At LazyCy, we are building an advanced advertising platform leveraging Amazon Advertising to empower brands and sellers to launch effective campaigns, scale their reach, and boost sales on Amazon.

Our platform seamlessly combines Amazon Advertising, shopper behavior data, and AI-powered optimization tools, helping businesses target the right customers with smart, efficient budget strategies.

With Retail Media and Amazon Advertising ranking among the fastest-growing ad markets globally, we are scaling our team to deliver this impactful solution to more businesses worldwide.

The Role

As a Brand Manager (Client Brand Consulting), you will directly advise and drive growth strategies for brands selling on Amazon, with the ultimate goal of optimizing revenue, profitability, and business scalability in international markets.

You will work closely with Founders and Brand Owners to analyze markets, identify growth levers, and map out long-term brand development roadmaps across the Amazon Marketplace and Amazon DSP. This role serves as the strategic bridge connecting branding, performance marketing, operations, and business strategy—ensuring that brands do not just gain traffic or sales spikes, but achieve sustainable business growth. You will collaborate seamlessly with internal Creative, Performance Marketing, Product, and Operations teams to execute holistic growth strategies for global clients.

What You Will Do

• Directly advise Brand Owners and Factory Owners on strategies to build, position, and scale their brands on Amazon.
• Analyze markets, product categories, competitors, and consumer behavior to pinpoint untapped growth opportunities for the brand.
• Formulate product positioning, pricing, go-to-market strategies, and phased brand scaling roadmaps.
• Track and evaluate business health through key metrics, including revenue, profitability, traffic, conversion rate, and retention.
• Deliver strategic recommendations to optimize performance and elevate brand operational efficiency.
• Partner with internal cross-functional teams (Creative, Performance Marketing, Operations...) to seamlessly execute and optimize growth strategies for clients.
• Consult and guide clients through complexities related to inventory, logistics, supply chain, and marketplace operations.
• Stay ahead of the curve by monitoring emerging trends in E-commerce, Amazon Advertising, Retail Media, and global growth models.
  
  

What We're Looking For

You Might Be a Great Fit If You Have

• 2–3 years of experience in Brand Management, Brand Consulting, E-commerce/Amazon, Marketplace Growth, or Business Consulting.
• Solid knowledge of E-commerce, with a strong preference for experience with the Amazon Marketplace and Amazon DSP.
• Proven track record in market analysis, customer insight extraction, and brand growth strategy formulation.
• Strong data literacy, with the ability to translate business and marketing metrics into actionable, strategic recommendations.
• Preferred: Knowledge of Performance Marketing, Creative Strategy, Supply Chain & Logistics, FBA Flow, or Inventory Management within Cross-border E-commerce.
• Robust strategic thinking and problem-solving capabilities.
• High confidence and competence in consulting and collaborating directly with Founders and Business Owners.
• Proven ability to construct growth roadmaps and manage multiple projects simultaneously.
• Exceptional communication, presentation, and stakeholder management skills.
• Strong cross-functional collaboration skills to guarantee top-tier execution quality and business outcomes.
• Demonstrated leadership and ownership with a proactive approach to driving initiatives forward.
• Business-driven Mindset: View every challenge through the lens of business growth and bottom-line efficiency.
• Fierce Sense of Ownership: Treat the client's brand as if it were your own business.
• Hyper-proactive: Spot bottlenecks and pitch solutions before the client even senses a problem.
• Data-informed Mindset: Anchor all decisions and directions in concrete data and sharp insights.
• A natural drive to scale and continuously optimize.
• Consultative Spirit: Move beyond just following the brief to actively leading and guiding the client.
  
  

Benefits

Competitive Compensation

• Attractive & Competitive Salary matching your experience.
• 13th-month salary.
• Annual Bonus at the end of the fiscal year (issued in cash and/or stock options).
• 2-month probation with full salary.
  
  

Comprehensive Well-being

• Bi-annual Salary Reviews (2 times per year).
• Statutory Insurances fully covered in accordance with labor laws.
• Annual Health Check-ups.
• Company Trips & Team Building activities every year.
• Lunch Allowance provided during the probation period.
  
  

Why Join LazyCy

• A Fast-Growing Market: Retail Media and Amazon Advertising represent one of the fastest-growing advertising sectors globally. At LazyCy, we embrace and nurture bold, innovative ideas and breakthrough approaches. Driven by an Agile workflow, you will have the flexibility to collaborate across diverse squads, new projects, and cutting-edge products beyond traditional corporate structures.
• High-Impact Ownership: You will be at the forefront of building the market for a pioneering ad-tech platform. Your contributions will directly drive revenue growth and shape the company's trajectory.
• Vibrant Startup Environment: Work in a young, dynamic, and high-energy environment built on a foundation of core values: Efficiency & High Performance, Creativity & Innovation, Customer-Centricity, Human-Centricity / Humanity.
  
  

How To Apply

Candidates Who Are Interested In This Position, Please

• Send your CV to: [Confidential Information] Email Subject Line: [LazyCy] Brand Manager - [Candidate's Full Name]
• Or, fill in the application form below