Account Supervisor, meLive (Social Commerce)

Purpose Lead the E-Commerce Operations team to ensure all social commerce storefronts (TikTok Shop, Shopee, Lazada, Tiki, D2C) are campaign-ready, optimized for livestreams, and built for fast promotion cycles. This role ensures seamless coordination between platform backends, creators, logistics, and commercial teams to maximize conversion and GMV.

Key Responsibilities:

• Oversee setup of brand/product stores with a focus on livestream selling (product bundles, flash deals, exclusive live vouchers).
• Ensure all listings, promo mechanics, and affiliate links are social commerce optimized (easy to click, buy, and upsell).
• Align with Content Factory to make sure livestreams have the right products and offers live.
• Manage platform tools for promotions: vouchers, bundles, affiliate commission rates, and live campaign slots.
• Coordinate with Campaign Lead to ensure all mega-sale events and livestream activations are execution-ready.
• Test and troubleshoot promo setups before campaigns go live.
• Forecast demand for livestream events and social commerce campaigns to reduce stockouts.
• Work with 3PL/warehouse partners to ensure fast delivery SLAs, especially during live spikes.
• Track return rates and resolve fulfillment issues quickly.
• Collaborate with Commercial Managers to sync GTM plans with store execution.
• Provide data on ops bottlenecks to Media Division (e.g., which SKUs convert best in live).
• Support Affiliate team with updated product feeds and promo codes.
• Monitor store KPIs: conversion rate, add-to-cart, livestream GMV, promo redemption.
• Report on campaign performance and propose optimization for future live + promo cycles.

Qualifications:

• 4+ years of experience in e-commerce operations or social commerce store management.
• Strong working knowledge of TikTok Shop Seller Center, Shopee Seller Center, Lazada Seller Center.
• Hands-on experience in setting up livestream promos, vouchers, and affiliate campaigns.
• Familiar with 3PL/fulfillment operations and last-mile logistics in Vietnam.
• Highly detail-oriented, organized, and able to work in fast campaign cycles.
• Analytical with a focus on conversion and GMV outcomes.
• Fluent in Vietnamese; English proficiency is a plus.

KPIs / Success Metrics:

• Livestream GMV contribution and promo redemption rates.
• On-time readiness for campaigns (listings, promos, live products).
• Fulfillment SLA compliance and return rates.
• Store conversion rate improvements.
• Reduction in stockouts during campaigns.