Role Description
1. Business Development (40%)
- Identify, approach, and propose services to clients with influencer marketing budgets.
- Manage the full client journey from prospecting, solution pitching, contract negotiation, execution, to campaign wrap-up reporting.
- Ensure clients receive a high-quality service experience throughout all stages of engagement.
2. Account Management (50%)
- Receive client briefs and collaborate with internal teams to develop strategic proposals.
- Build influencer/KOL selection strategies across platforms (Facebook, TikTok, Instagram, YouTube, etc.).
- Develop campaign content and media allocation plans with projected results.
- Oversee detailed campaign execution, ensuring alignment with agreed scope and deliverables.
- Coordinate with partners (influencers, communities, creators) to ensure understanding and compliance with campaign requirements.
- Troubleshoot issues during execution, including proposing replacement partners when needed.
- Deliver performance reports and ensure all outcomes are measured, tracked, and communicated to clients on time.
- Maintain daily communication with stakeholders to keep clients fully updated.
3. Paperwork & Finance Management (5%)
- Monitor and ensure accuracy and completeness of client-related documentation.
- Track and update client payment status.
4. Client Relationship Management (5%)
- Build and maintain strong client relationships to maximize long-term collaboration opportunities between the company, brands, and partners.
Qualifications
Education
- Bachelors degree in Marketing (Digital Marketing preferred), Business Administration, Economics, or Public Relations.
Experience
- Minimum 5 years of experience in a similar role within a Social/Influencer Agency or Digital Advertising Company.
- Solid understanding of social platforms (Facebook, TikTok, Instagram, YouTube).
Technical Knowledge & Skills
- Strong knowledge of communications and advertising.
- Excellent negotiation and problem-solving skills.
- Effective time and project management.
Soft Skills
- Strong communication and negotiation skills.
- Leadership and team development abilities, with the capacity to inspire and coach team members.
Computer Skills
- Proficient in MS Office and related digital tools.
- Familiarity with influencer management platforms is a plus.
Languages
- Proficiency in English (listening, speaking, reading, writing).
