Relocation Assistance Offered Within Country
Job Number #171866 - District 1, Ho Chi Minh City, Viet Nam
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core valuesCaring, Inclusive, and Courageouswe foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
Responsibilities
- Manage the annual category activity grid (NPD, media, sampling, consumer and shopper programs) for the subsidiary
- Provide inputs to new product plan: portfolio strategy, pricing, margin that is developed by Consumer Marketing in the Hub and collaborating with the Finance, Supply chain and Customer development team.
- Develop GTM plan for new products including selling story preparation, trade samples availability, KV adaptation to standard POP, product availability
- Develop activation ideas on behalf of the hub when designated as the lead country
- Develop local Shopper marketing programs (Retail Environment and Customer Collaboration)
- Own and manage category/ shopper budget (on the ground activation)
- Build expertise on touch points for Marketing activation planning and execution
- Be the point of contact for Consumer Marketing in the Hub for translation/adaptation of POP materials
- Build shopper knowledge and Insights, support RM Team leader for insights prioritization
- Responsible for competitive and Local Intelligence
- Conduct category analysis to identify opportunities in the market and recommend plans/activities to grow business and share
- Own the country category perspective, within the monthly CBP discipline process
- Coordinate regular ROI, ROMI and ROO review
- Develop category knowledge bundle book
- Work with Retail Environment manager to activate Category Growth Drivers in the customers plans, RCD process, shopper marketing programs
- Coordinate with external Research, Insight agencies to obtain market intelligence, category trend, insights
Required Qualifications:
- Should have FMCG field experience which would give an overall understanding of Trade Marketing / Shopper Development
- Bachelor/MBA specializing in Sales & Marketing
- Developing and coaching, Analysis, Planning, teamwork and collaboration, relationship building, Business perspective
- The job requires self-awareness, conceptual skills, imagination, commitment to talent development, pro-active thinking & action and comfort with speaking in public apart from analytical, communication, negotiation and good listening skills.
- Trade Understanding, Promotional Effectiveness, Category management, Customer Negotiation, Financial Analysis, Consumer and Shopper Insight.
Preferred Qualifications:
- Brand Marketing Management
- Additional certification in Retail Marketing
- Leading Change, Fostering experimentation, Encouraging Open dialogue
- Business & Financial Analysis, Supply chain Perspective, Strategic Thinking, Cross- Organizational Collaboration
Our Commitment to Inclusion
Our journey begins with our peopledeveloping strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
