Mc tiu cng vic
Chu trch nhim nghin cu th trng trong nc/quc t, phn tch nhu cu khch hng v phi hp vi cc b phn lin quan (Sales, BD, R&D, Marketing) pht trin cc sn phm n nhanh ph hp vi th trng xut khu.
Nhim v chnh
- Nghin cu & phn tch th trng
Thu thp v phn tch thng tin v hnh vi tiu dng, xu hng m thc, yu cu php l v tiu chun cht lng ti cc th trng mc tiu (M, chu , EU...).
nh gi i th cnh tranh v xu hng sn phm hin c trn th trng.
Kho st v phn tch phn hi t khch hng/i tc xc nh nhu cu thc t v tim nng.
Phi hp vi b phn R&D v phng Kinh doanh xut v pht trin cc sn phm mi ph hp vi nhu cu th trng trong/ngoi nc.
nh ngha cc thng s sn phm: khu v, nh lng, bao b, hn s dng, chi ph... theo yu cu tng th trng.
Th nghim sn phm (tasting, test market) v nh gi hiu qu trc khi tung ra th trng.
- Qun l d n pht trin sn phm
L u mi phi hp gia cc b phn: R&D, Kinh doanh xut khu, Marketing, Vn hnh m bo tin ra mt sn phm.
Xy dng v theo di k hoch pht trin sn phm t giai on tng n khi thng mi ha.
Phi hp kim sot chi ph pht trin v xut ci tin nhm ti u hiu qu kinh doanh.
- Bo co & phn tch hiu qu sn phm
Theo di hiu qu ca tng dng sn phm sau khi ra mt: sn lng bn, phn hi t th trng, chi ph v li nhun.
xut ci tin sn phm hoc loi b sn phm khng hiu qu.
Yu cu ng vin
Tt nghip i hc cc chuyn ngnh: Marketing, Qun tr Kinh doanh, Cng ngh Thc phm, Kinh doanh quc t hoc cc ngnh lin quan.
C t 3 nm kinh nghim v tr tng ng, u tin trong lnh vc FMCG, F&B, hoc mng sn phm xut khu.
K nng phn tch d liu v nghin cu th trng tt.
Hiu bit v quy trnh pht trin sn phm, tiu chun xut khu, v c th ngnh thc phm.
T duy h thng, logic v ch ng phi hp vi nhiu phng ban.
Thnh tho Excel, PowerPoint; s dng tt ting Anh trong cng vic
Quyn li ti Golden Gate
Thu nhp cnh tranh theo nng lc.
Lng thng 13 + thng cui nm.
Thng theo hiu qu kinh doanh v KPI.
Tham gia y BHXH, BHYT, BHTN theo quy nh.
Ch phc li: ngh php, sinh nht, l Tt, du lch, team building.
Tham gia cc kha o to, hun luyn nng cao k nng v nghip v.
Mi trng lm vic tr trung nng ng chuyn nghip, c nhiu c hi thng tin.
c trao quyn sng to v khuyn khch tng t ph.
u i gim gi khi s dng dch v ti ton b h thng nh hng Golden Gate.
