Marketing Executive (Trade Marketing, B2B2C)

Aim of Function:

We are seeking a dynamic Marketing Executive to execute marketing activities in Vietnam and manage our events. This role plays an essential part in implementing campaigns and managing regular branding and marketing initiatives in Vietnam while collaborating with the Regional Marketing team for activities across Southeast Asia. You will oversee Vietnam&aposs marketing efforts, focus on brand development, customer experience, and loyalty to enhance our brand equity.

Responsibilities:

1. Marketing and Branding:

- Develop and execute marketing strategies, brand initiatives, advertising, and campaigns tailored for the Vietnam market.

- Provide regular reports to the Regional Marketing Manager to monitor the marketing budget and optimize fund allocation.

- Identify advertising opportunities; organize events, workshops, and fairs for the right audience.

2. Trade Marketing

- Collaborate closely with the Regional Marketing Manager and Sales team to offer marketing support and guidance to distributors in Vietnam.

- Work with both in-house and external creative agencies to design, produce, and manage marketing materials, including brochures, P.O.S.M, giveaways, and iTVC/adverts.

3. Social Media:

- Partner with the Regional Social Media Specialist to manage Vietnam&aposs social media channels, including content translation, responding to inquiries promptly, and updating information in Salesforce.

- Craft, translate, and proofread marketing copy for both online and print campaigns.

- Collaborate with creative agencies to produce seasonal content, iTVC, and adverts.

4. Internal System Management:

- Lead management efforts: Design processes to log and track activities on Salesforce, while training and following up with the Sales team to ensure task completion.

- Liaise with the Global team and Sales requests to keep the Southeast Asia website updated regularly.

Our Benefits:

• Social Insurance Contribution based on full gross salary + Private PVI Health Insurance
• -Annual Health Screening
• Attractive package and generous annual leave

Company Background:

Hettich, headquartered in Kirchlengern, Germany, is one of the world&aposs largest manufacturers of furniture fittings, operating in almost 80 countries. The company is dedicated to developing intelligent technology for furniture and is known for its quality, innovation, and reliability. Hettich partners with the furniture and white goods industry, specialist retailers, trades, and the Do-It-Yourself sector to bring advanced furniture solutions to the market. Hettich aims to inspire and excite people globally through its innovative products.

Email the hiring team: [Confidential Information]