F&B SALES MANAGER

About Cobi Group: Cobi was established since 2018 with four branches: COBI ONE, COBI IN, COBI CIF, COBI LOGIS.

COBI ONE: we have two towers I & II in HCMC, Vietnam&aposs economic center - district 7. We are constructing landmark building in major business centers.

COBI IN: Vietnam&aposs rapid economic growth arose demand of new dining culture. COBI IN started F&B business (Cobi Bread) & kitchenware distribution (COBI HORECA) .

COBI CIF (COBI HOME): is a mall center located at LongHau Industrial Park. It&aposs will lead innovative changes of Vietnamese housing culture with provision of high-quality and trendy furniture from all over the world.

COBI LOGIS: we have COBI LOGIS I & II in LongHau Industrial Park. Both warehouses are advances and comprehensive logistics centers.

Job Title: F&B SALES MANAGER

Location: 16Fl, Cobi Tower II, no 2-4, street 8, Tan My Ward, HCMC

Department: SALES

Reports To: Deputy Manager/General Manager

Job Type: Full-Time (8:00 - 18:00, Mon - Fri)

Job Summary:

The F&B Sales Manager is responsible for driving revenue growth in the food and beverage (bread) division by identifying new business opportunities, managing key client relationships, and developing strategic sales plans. This role involves promoting the hotel&aposs or venues restaurants, bars, banquets, and catering services to maximize profitability and customer satisfaction.

Key Responsibilities:

Sales & Business Development:

• Identify and secure new F&B business opportunities including banquets, catering, events, and corporate accounts.
• Maintain and grow existing client relationships to ensure repeat business and long-term partnerships.
• Conduct market research to identify trends, competitor offerings, and customer needs.
• Develop and implement sales strategies to achieve monthly and annual revenue targets.

Client & Event Management:

• Coordinate with clients to understand their needs and propose tailored F&B solutions.
• Collaborate with the F&B operations and events teams to ensure seamless service delivery.
• Conduct site visits, tastings, and pre-event meetings with clients.

Sales Administration

• Prepare and present sales reports, forecasts, and budgets to senior management.
• Maintain accurate records in the CRM system, including client details, contracts, and correspondence.
• Manage all aspects of the sales process, from initial inquiry to final billing and post-event follow-up.

Collaboration & Communication:

• Work closely with the culinary, service, and operations teams to ensure alignment on offerings and service standards.
• Participate in internal meetings, promotional events, and trade shows to generate leads and brand visibility.

Qualifications:

• Bachelors degree in Hospitality, Business, Marketing, or related field.
• 35 years of experience in F&B sales, catering sales, or hospitality sales.
• Strong knowledge of F&B operations and event management.
• Proven track record of meeting or exceeding sales targets.
• Excellent communication, negotiation, and interpersonal skills.
• Proficiency in MS Office and CRM software (e.g., Salesforce, Opera Sales & Catering).
• Flexibility to work evenings, weekends, and holidays as needed.

Salary: Negotiate

Benefits:

- Prepare laptop/ desktop, companys car take employees when has business outside.

- Support breakfast, lunch fee: 50.000VND/day.

- Petrol/attendance allowance: 400.000VND/month

- Support tuition for employees child & language tuition for employees.

- December bonus, funeral & wedding, birthday, annual leave, paid the social insurance with full basic salary.

- Coffee, tea, soft drinks bar in the office. (self-service)

- Discount all products of COBI GROUP.