Digital Marketing Specialist

WHAT YOU WILL TAKE COMMAND

As a Digital Marketing Specialist at Dale Carnegie Vietnam, you will help bring our mission to life by designing and delivering digital strategies that engage and inspire. Your key responsibilities include:

1. Digital Strategy & Campaign Execution

• Plan, execute, and optimize digital marketing campaigns to increase brand visibility, generate qualified leads, and drive customer engagement.
• Align all digital activities with brand voice, business goals, and customer needs.

2. SEO & SEM Management

• Conduct keyword research, optimize content, and implement best SEO practices to improve organic search performance.
• Manage Google Ads and other paid search campaigns, including ad creation, bid strategies, and performance tracking.

3. Email Marketing & Automation

• Create targeted, engaging email campaigns to nurture leads and enhance retention.
• Monitor open rates, CTRs, and optimize campaigns based on insights.

4. Website & Content Management

• Maintain and update the website regularly to ensure a seamless user experience.
• Collaborate with designers and content creators to keep the website fresh, responsive, and conversion-focused.

5. Social Media Engagement

• Develop and schedule content across platforms (Facebook, LinkedIn, Instagram, etc.) to drive community growth and interaction.
• Monitor and respond to comments/messages to maintain a strong, authentic online presence.

6. Online Advertising

• Plan and launch display, social media, and remarketing ads.
• Analyze ad performance and recommend improvements to increase ROI.

7. Internal Communications Support

• Assist in using marketing tools and visuals to support internal communication and team engagement efforts.

WHAT YOU’LL EXPERIENCE WITH DALE CARNEGIE VIETNAM

More than just a workplace — this is where your growth, voice, and impact truly matter. At Dale Carnegie Vietnam, we don’t just work together. We grow together, celebrate together, and succeed as ONE team.

• Meaningful Work: Be part of a global purpose-driven organization that impacts individuals and businesses empower their inner power.

• Growth Opportunities: Access to Dale Carnegie’s world-class training programs, global network, on the job training - all focused on personal development.

• Authentic & Unique Culture: A people-first environment where authenticity, passion, inclusion, love and cares are core to how we work.

• Creative Freedom: We trust our team - bring your ideas, take initiative, and take command to shape our digital future.

• Competitive Compensation: A fair salary package, performance bonuses, and benefits aligned with your contributions.

WHO WE’D LOVE TO HAVE ON OUR TEAM

• Education: A bachelor’s degree in Marketing, Communications, Business, or a related field.

• Hands-On Digital Experience: Proven experience with key digital marketing functions - SEO, SEM, email campaigns, social media, website management, and online advertising.

• Analytical Thinking: You love using data and insights to make smarter, more impactful decisions.

• Communication & Collaboration: Strong interpersonal skills, with the ability to work well with cross-functional teams.

• Growth Mindset & Team Spirit: A passion for continuous learning, a collaborative attitude, and a genuine interest in helping others succeed - hallmarks of the Dale Carnegie philosop

Be Dcer – Be Your Best and Even More!

Dale Carnegie Vietnam

Address: Emerald Central Buildings, 67 – 71 Huynh Tinh Cua, Xuan Hoa Ward, HCMC