Marketing & Advertising
Work Location Ho Chi Minh
Job Level Manager
Job Type Permanent
Experiences 3 - 5 Years
Salary Negotiable
Industry Sales & Marketing
Deadline to Apply 30/04/2026
Apply Now Not ready to apply
Share Facebook Linkedin Save to my jobs
Job Description
- To be responsible for developing, executing and delivering the hotel's digital/ online marketing strategy, planning and budget to include online, new media, web, e-commerce and SEO to drive the business forwards through key marketing channels.
- To be responsible for managing online branding, communications and campaigns through the hotel's website, email marketing, building the online community, attracting new customers, SEO.
- To review technologies and explore new developments in the digital landscape to find ways to more effectively deliver the communication and business objectives
- Develops online marketing strategies to drive leads, increase volume, market share, and hotel revenue, ensure through gap analysis, appropriate support to correct performance within cost effective targets
- To be responsible for improving the design, usability, content and conversion points of the hotel's website.
- To work with Sales and Marketing team to plan and implement all digital marketing campaigns including digital campaign collateral
- To be responsible for the smooth running and completion of projects across site builds, online advertising, social media, maximizing online sales opportunities and search marketing
- Involve in the development of annual marketing strategies
- Keeps leadership informed on a timely basis of any undue variance from expected results.
- Must be able to meet the attendance guidelines of the job and adhere to departmental and company policies.
Job Requirement
- Bachelor/ Master degree in Marketing, E-commerce, Business or Communications.
- A minimum of three (3) to five (5) years working experience, expertise in digital marketing and online PR in an agency or consumer branding environment
- Experience in working with agencies is an advantage.
- Luxury Hotel Digital/ Online Marketing experience preferred.
- Proficiency using tools to track and report on response rate, traffic and pick up
- Broader digital marketing skills encompassing keyword generation, PPC marketing and banner advertising.
- Experience of campaign management eg Google AdWords, AdMob, Email, search engine, ability to generate inbound links from the internet
- A good working knowledge of web analytics; Photoshop and Dreamweaver ideal but not essential
- Understanding of the principle of design for digital communications, the digital landscape and how it can be used to support and develop the brand
- Ability to interpret brand parameters and goals and setup a vision for achieving them through communication vehicles, sell this vision and execute it
- Experience in website management and digital content management
- Good understanding of customers and market dynamics and requirements
- Experience of budgeting, reporting and analysis (Excel)
- Ability to deal effectively with internal customers, external customers, and third party suppliers.
- Strong organizational skills a must. Candidate must be detail-oriented, able to multi-task and handle high-stress situations.
- Strong understanding and appreciation of the concept of luxury and quality.
- Ability to communicate fluently in primary language (English) of the workplace both verbally and nonverbally.
Job tags: Digital Marketing Manager Online Marketing Manager
