Deputy Director, Research and Development

OVERVIEW

Deputy Director, Research and Development is responsible for implementing and managing market research activities to support projects developed by NLL and NLCP, as well as macro-level studies and forecasts for the Group. Key responsibilities include:

• Conducting macroeconomic research, trend analysis, and forecasting to support the Groups strategic planning.
• Researching and developing products and services based on company direction and business needs.
• Preparing market research reports.
• Collaborate proactively with cross-functional teams to ensure the successful and timely delivery of assigned objectives.

RESPONSIBITILY

1. Conduct macroeconomic, industry, and economic trend research:

• Perform macro-level research and analyze monetary, fiscal, and other policy trends to forecast economic cycles.
• Study industry dynamics and trends to assess sector outlooks and emerging developments, supporting the Groups strategic planning.
• Propose the selection of external consultants and manage the process and outcomes of outsourced research projects related to R&D.

2. Conduct customer and market research, competitor analysis, and product proposals

• Conduct competitor research and analysis; propose product types, pricing, features, and amenities.
• Conduct research on target customers to define customer personas, behaviors, and satisfaction levels.
• Analyze market data to recommend pricing strategies for each sales phase, or provide counter-arguments to proposed pricing from the Sales & Marketing Division.
• Prepare reports proposing product mix, product descriptions, and associated amenities for each project.

3. Monitor Progress and Ensure Quality

• Closely monitor the progress and quality of assigned tasks to ensure timely and accurate completion.
• Provide guidance, feedback, and timely support to ensure the quality of work delivered by team members.
• Develop annual work plans and oversee their implementation within the department.

4. Budget Management

• Develop and submit the departments annual budget for approval.
• Manage and plan the departments annual operating budget in line with the companys overall objectives, ensuring cost-efficiency and effectiveness.

5. Relationship Management

• Establish and maintain strong working relationships with Business Units, Centers of Excellence, and other departments across the Group.
• Build and maintain relationships with external partners, consultants, and vendors.

REQUIRED SKILL AND BEHAVIORS

1. Background/ Experience

• Bachelors degree in Economics, Finance, Real Estate, or other relevant fields.
• Over 10 years of experience in market research and real estate project analysis, including at least 3 years in a managerial role.
• Good English communication skills.

2. Specific job skills

• Solid expertise in market and product research.
• Strong understanding and market intuition of the Vietnamese real estate sector.
• Proven experience in target customer research.
• Strong skills in people management, planning, and work supervision.
• Basic knowledge of legal, construction, and urban planning frameworks.

3. Competencies

• Strong analytical and management capabilities.
• High sense of responsibility.
• Integrity.
• Sharp and perceptive mindset.
• Strong argumentation and critical thinking skills.

4. Mindsets and behaviors

• Proactively embraces new responsibilities and challenges.
• Creative thinking.
• Willing to share and coach
• Integrity, professionalism, strong ownership.