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MEP Platform

Creative Strategist

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  • Posted a month ago
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Job Description

OBJECTIVES

We&aposre looking for an art-driven Creative Strategist with a background in graphic design or visual arts.

You&aposll drive the creative operation for your assigned games. You will work closely with UA teams, creative designers and hands-on design work sometimes to deliver standout creatives for paid ads, app store assets.

If you&aposre excited to blend creative instincts, AI tools, and data to craft high-performing visuals, this role is for you.

What You Will Do

MISSION

  • Ensure a seamless visual experience of users, from digital ad platforms (Google Ads, IronSource, AppLovin, etc.) to app stores; including video ads, banners, playable ads, and app store assets.
  • Deliver winning marketing assets that drive sustainable growth and audience expansion.

Key Responsibilities

  • Learn, Research & Planning
    • Plan and coordinate creative projects from start to finish.
    • Collaborate with the Creative and UA team to develop cycle planning, including hypotheses, concept details, production and performance tracking.
    • Conduct research, read and update to stay on top of industry trends, ensuring creativity remains fresh while catching up with the company&aposs growth strategy.
    • Attend Agile creative meetings, share production progress, recap creative performance, and plan new tasks for new cycles.
  • Creative Production
    • Manage and execute creative tasks across the full cycle, ensuring timely delivery and high-quality output.
    • Coordinate internal and freelance resources to operate the creative production process, keep resource use efficient.
    • Write concise, actionable briefs for Graphic Designers, Motion Designers, and Playable Ad Developers that align with strategic goals.
    • Provide regular progress updates to Creative Lead & stakeholders. Hands-on design support when needed, such as ensuring quality for key strategic tasks, setting visual benchmarks, creating mockups for designers.

  • Analyze:
    • Review creative performance metrics. Turn creative performance into learning and actions.
    • Use insights to refine existing concepts or develop new ones

Qualifications

  • Technical skills requirements:
    • 2 years+ of creative production work is a must either graphic design, art production or video creation.
    • Project management experience is a plus- but don&apost worry if its not your strong suit. Well provide training to help you grow in this area.
    • Having experience working in a Game team is a plus.
    • Basic knowledge and passion for mobile games and music games.
    • Able to write clear, structured documents (briefs, best practices, insights).

  • Soft skills
    • Artistic sense: the ability to understand the target audience and offer your subjective perspective on the quality of creative work, including layout, colors, graphic element, animation, etc.
    • Communication skills: the ability to effectively convey your creative vision to motion designers through text, voice, or any other means, ensuring minimal gaps in understanding with your team
    • Reliable and independent project manager, organizing, prioritizing, and delivering high-quality work on time, driven by results.
    • High commitment to quality, ensuring requirements are met and holding the creative assets to a high standard.
    • Energetic and open-minded collaborator, sharing ideas, fostering team knowledge, and creating a positive, goal-focused environment.
  • Personality:
    • Ownership-driven, taking full responsibility for projects from start to finish with minimal supervision. Ready to roll up your sleeves to execute any aspect of the project as necessary.
    • Speed-focused, delivering high-quality work quickly and efficiently while meeting tight deadlines.
    • Eager to learn, constantly seeking out to acquire new knowledge, tools, and upgrade skills to stay ahead in the industry.

What We Offer

  • Competitive salary and benefit packages, twice-yearly performance bonuses
  • ESOP package for all levels.
  • Personal learning and well-being budget
  • Team-building budget
  • Lunch, teatime, monthly team dinner and parking allowance
  • Minimum 12 days of paid annual leave, plus 10 days of paid sick leave
  • 12 days working from home per year
  • Annual trips to countries where we achieve the most success (next stop: Japan looking for teammates to go with us )
  • Opportunity to work on exciting mobile game projects.
  • Collaborative and supportive team environment.
  • Continuous learning and growth opportunities.

How To Apply

Click the button or contact us at [Confidential Information]

More Info

Industry:Other

Function:Creative Strategy

Job Type:Permanent Job

Date Posted: 28/08/2025

Job ID: 125017679

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Last Updated: 24-09-2025 06:18:57 PM
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