Chuyên Viên Digital Marketing (Google Ads)

Early Applicant

1-3 Years

Job Description

M t cng vic

Thc hin trin khai cc chin dchqung co tr ph ca Google t KPI t ra chung ca team Digital.
Lp k hoch v chu trch nhim trin khai tt c cc chin dch qung co Google cho cc sn phm in thoi, my tnh bng, ph kin...
o lng v bo co hiu sut ca tt c cc chin dch tip th k thut s v nh gi theo cc mc tiu (CPA, CPC, ROAS, CTR, Doanh s.)
Qun l ngn sch, ti khon qung co, Feed shopping m bo hot ng n tt
Theo di, thng k v phn tch s liu, t a ra cc hiu chnh v ti u cc chin dch qung co.
nh gi hiu qu ca cc chin dch ang trin khai, ti u ngn sch cho tng chin dch m bo va hiu qu ca khch hng v li nhun ca cng ty.
Theo di thng tin v ngnh hng trn cc group, lm vic v trao i vi cc phng ban khc cng t mc tiu ti u ha cc hng mc qung co online t mc tiu KPI doanh s.
X l cc vn lin quan n chnh sch qung co, ph duyt qung co.
Lp bo co v phn tch bo co.
Cc cng vic khc theo s phn cng ca Trng phng.

Yu cu:

C kinh nghim lm vic t nht 1 - 2 nm chy Google Ads ngnh bn l (u tin ng vin c kinh nghim lm vic trong cc Agency v Paid Ads nh PMax, Ads Plus,...)
Qun l ngn sch ln > 200tr/ thng
Bit tracking v Google Tag Manager, Google Analytics, Looker Studio, Google Ads Editor
C kinh nghim ln plan theo cc campaign ngn hn (1 - 3 thng) p ng KPI r rng.
C kinh nghim v A/B testing v phn tch hiu sut.
Thnh tho Excel/ Google sheet/ Hm/ Pivot Table l mt li th.
K nng lm vic nhm, phn tch d liu v dng Data Driven ra quyt nh
Ch ng trong cng vic v chu trch nhim ti cng cho cng vic

Quyn Li:

1. Ch i ng

2. o to - Pht trin

C hi lm vic vi nhiu d n quan trng v thng tin s nghip cng vi s pht trin ca Cng ty
c nghin cu, o to v lm vic vi cc cng ngh / h thng tin tin
c cng ty to iu kin v h tr khi tham gia cc kha o to, pht trin nng lc.

3. Mi trng lm vic