Develop plan and execute Trade Marketing for activities in area such as: Activation, Promotion, Channel Development
Collaborate with center managers and Trade Marketing Executives/ Internal Marketing
Plan/Track/Report in line with Line Manager about budget and performance for all activities
Executive (IME) at centers to facilitate and maximize benefits of all activities for centers to achieve KPIs.
Optimize all execution at best performance
Balance local sales requirement with brand/event activation strategy.
Coordinate with centres for event implementation & management.
Oversee all POS programs.
Supervise and support Trade Marketing Executive in maintaining corporate relationship to develop partnership offers and coordinate marketing campaigns.
Develop channels for local marketing activities: schools, universities, malls, playgrounds, etc.
Skill Requirements
Good ownership & leadership
Good English skills
Good communication skills
Required Experience
Knowledge of advertising, media industry is a plus.
At least 3-year experience at the same position in foreign invested company.
Experience in marketing for customers, Trade Marketing.
Young and dynamic to run events and adapt to the fast change.
Strong event organization experience to plan and execute event in centres.
Social media knowledge.
Logical thinking and smart.
Willing to travel between centres
Required Education and qualifications
University degree in Economics, Marketing or Business Management.
