Job Description:
1.Performance Monitoring & Growth Strategy
- Collaborate with BI, Growth, and Engagement teams to track and analyze livestream performance of key KOLs, Celebs, and MCNs.
- Translate data into actionable insights and propose initiatives to boost performance of KOL Tier 1 Livestreams.
- Create dashboards and performance reports for regular internal reviews.
2. Project Management & Strategic Program Support
- Assist in planning and executing platform-level strategic projects involving KOLs, Celebs, and Tier-1 MCNs.
- Coordinate across functions to ensure alignment and timely delivery of strategic initiatives.
- Drive the matching and collaboration between Brands and Tier-1 MCNs to accelerate business growth.
3. Stakeholder Coordination & Issue Management
- Serve as the central point of contact for issue escalation across KOL Livestream .
- Work cross-functionally to resolve livestream execution challenges and ensure smooth operations.
- Support Line Manager in managing ad-hoc projects and stakeholder meetings.
Requirements:
- Bachelor's degree in Business, Marketing, Communications, or related fields.
- 3-5 years of experience in project management, performance marketing, or KOL/MCN operations. E-commerce or Livestream experience is a plus.
- Strong analytical skills and familiarity with data tools (Excel, Google Data Studio, SQL is a plus).
- Excellent coordination and communication skills across functions and levels.
- Proactive, solution-oriented, and able to manage multiple workstreams simultaneously.
- Passion for influencer marketing, livestream commerce, and digital innovation.
