Job Overview
We are looking for a
Senior Data Analyst who is passionate about turning complex O2O data into clear, actionable insights that drive growth for our two-sided marketplace. You will combine strong analytical skills with a solid understanding of data modelling and big data concepts to deliver high-impact insights in a fast-moving environment.
Responsibilities And Duties
- Analyze and monitor core O2O metrics: booking volume, customer retention, tasker utilization & acceptance rate, completion rate, cancellation reasons, average task value, and online-to-offline service delivery performance.
- Build and maintain insightful dashboards and automated reports (Looker, Tableau, or Metabase) for leadership and cross-functional teams.
- Conduct deep-dive analyses on key business topics such as demand forecasting by service type and city, tasker supply-demand balancing, pricing & incentive optimization, customer acquisition & churn, and service quality.
- Work closely with Data Engineers to ensure data models accurately reflect bTaskee's business logic (customer-tasker-service-time-location) and to define new metrics or dimensions when needed.
- Support A/B tests and experimentation for new features (e.g., smart matching, subscription plans, or service bundling).
- Identify data quality issues and collaborate with the engineering team to improve data accuracy and completeness.
- Perform geospatial and time-based analysis to optimize tasker allocation and service coverage across districts and cities.
- Present findings and actionable recommendations clearly to both technical and non-technical stakeholders, including senior leadership.
Qualifications And Skills
Must have
- Bachelor's Degree in Statistics, Economics, Business Analytics, Computer Science, or a related quantitative field;
- Minimum 4 years of hands-on experience as a Data Analyst;
- Strong proficiency with BI and visualization tools (Looker, Tableau, Power BI, or equivalent);
- Advanced SQL - writing complex, optimized queries on very large datasets;
- Working knowledge of data modeling - understanding of dimensional modeling (Star/Snowflake schema), fact and dimension tables, and how data is structured for analysis;
- Working familiarity with big data concepts and tools - experience querying data warehouses/lakes (Snowflake, BigQuery, Redshift), basic PySpark or Spark SQL, and understanding of partitioned tables, streaming data (Kafka), and ETL concepts;
- Python (pandas, numpy) for advanced analysis and automation;
- Strong problem-solving skills, product mindset, and ability to make pragmatic technical decisions under time pressure.
Nice to have
- Experience with dbt (data build tool) for analytics modeling;
- Understanding of O2O business dynamics: user-merchant matching, logistics & routing, real-time supply-demand, geospatial analytics, and multi-sided marketplace metrics.
At bTaskee, we don't just work we thrive with top-notch benefits!
- Competitive Salary Rewarded based on your experience and skills;
- Annual Performance Review Unlock growth opportunities every year;
- KPI-Based Salary Earn what you deserve through your contributions;
- 13th-Month Bonus Rewarded based on both your performance and the company's success;
- Equipment Provided Enjoy top-tier equipment that enhances productivity and makes your daily work easier;
- BYOD Support Get an allowance while enjoying the flexibility of using your own laptop;
- Comprehensive Healthcare Regular check-ups & a premium health package;
- SHUI Compliance Contributions aligned with legal regulations;
- Generous Leave Policy Enjoy 1216 annual leave days per year;
- Celebration Perks Special benefits for birthdays, weddings, childbirth, and more;
- Engaging Workplace Activities & exciting team-building events;
- Advance Home Care Benefit Get a monthly bTaskee package, freeing up your time for learning, relaxation, and self-care.
