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Senior Campaign Planning, Marketing - ShopeeFood

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Job Description

Job Description:

  • Own end-to-end campaign planning for the Enterprise segment, with a focus on SJBP brands, driving GMV and Order growth.
  • Develop integrated campaign strategies across promotions, voucher schemes, and in-app visibility to support brand and business objectives.
  • Partner with BD, BnP, BI, CP Ops, and Communications to translate campaign strategies into effective and timely execution.
  • Monitor performance across the Enterprise segment and individual brands, identify performance gaps and growth opportunities.
  • Translate data and performance insights into actionable optimization plans to improve brand performance and business outcomes.

Requirements:

  • 2+ years of relevant experience in Campaign Planning, Brand Planning, Category Management, Marketing, or related fields.
  • Strong understanding of campaign and business performance metrics, including GMV, Orders, Traffic, and CR.
  • Strong analytical and problem-solving skills, with the ability to translate data into actionable business insights.
  • Proficient in Excel/Google Sheets and PowerPoint/Google Slides.
  • Strong stakeholder management and communication skills, with the ability to manage multiple priorities, collaborate cross-functionally, and drive execution in a fast-paced environment.

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About Company

Job ID: 153528513

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Ho Chi Minh, Vietnam

Skills:

ExcelContent-driven projectsGoogleMetaLivestream co-brandingDigital Marketinggoogle spreadsheet

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