Senior Assistance Marketing Manager

I. Key Responsibilities

Lead Creative Content & Team Management

Supervise and mentor 3 Content Creators across platforms: FB, IG, TikTok, Threads, Zalo, YouTube, website

. Develop creative content aligned with brand direction and business goals

. Oversee content calendar and ensure timely delivery with high creative quality

Build Brand & Channel Strategy.

Shape and maintain the brands story, tone of voice, and visual identity

. Manage and grow all owned media and satellite channels

. Collaborate with Design and Production teams for creative asset development

Cross-Team Marketing Support (EC, MT, Agent).

Develop ads materials, banners, and videos to support EC platforms (Website, TikTok, Shopee) including livestream and affiliate campaigns

. Create marketing toolkits and activation content for Shop Agent (SA), including product info, event support, and influencer coordination

. Deliver MKT packages, POSM, and event execution plans for Modern Trade (MT) partners

. Ensure content consistency and performance alignment across all sales channels

Execute Campaigns, Events & Livestreams.

Support 360 campaigns: new product launches, brand activations, and livestreams

. Coordinate across internal teams and with external KOLs, agencies

. Track and optimize campaign performance

Market Research & Training.

Analyze consumer insights, market trends, and competitors

. Monitor content performance metrics to improve engagement and reach

Support internal brand & product training sessions

II. REQUIREMENT

• Bachelors degree in Marketing, Communications, or related field.
• 5+ years in content creation/brand management, ideally in beauty, fashion, or lifestyle.
• Proven track record leading creative teams and multi-channel campaigns.
• Skilled in social media (FB, IG, TikTok, Threads, YouTube, Zalo) and e-commerce platforms.
• Strong ability to craft content strategy, brand storytelling, and marketing toolkits.
• Experienced in campaigns, livestreams, and cross-team collaboration (Design, Production, Sales).
• Analytical, with ability to track performance metrics and apply insights.
• Creative, detail-oriented, organized, and adaptable in fast-paced settings.
• Strong communication in English & Vietnamese preferred.
• Able to provide references and start immediately

III. BENEFITS

• Basic salary & Monthly Bonus
• Package of benefits for employees working at M.O.I Cosmetics
• Premium discount when buying M.O.I Cosmetics or DA Skincare products
• Diverse courses on skills, self-improvement, and expertise
• Opportunity to work with top stars and the most extensive media channels in Vietnam
• Young, dynamic, and modern working environment
• Regularly organize training activities, picnics, and team building.