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Regional Content Specialist, Regional Brand & Growth Marketing

Shopee
2-4 Years
Vietnam
  • Posted a month ago
  • Be among the first 10 applicants

Job Description

Job Description:

  • Manage SEO content workflows, from ideation and briefing to content optimisation and delivery to local teams
  • Review, refine, and optimise SEO-focused content aligned with search intent, user needs, and regional priorities
  • Execute AI-assisted content workflows to improve content scalability and search visibility
  • Coordinate with local teams, writers, and stakeholders to ensure timely delivery, alignment, and quality control
  • Support SEO content experimentation and scalable content initiatives across markets
  • Maintain content trackers, workflows, and operational documentation
  • Identify content gaps and optimisation opportunities based on regional direction and business priorities

Requirements:

  • Bachelor's Degree in Marketing, Communications, Business, or related field
  • Minimally 2 years of experience in SEO content, digital content, editorial, or content marketing roles
  • Strong understanding of SEO fundamentals, including keyword research, search intent, and on-page optimisation
  • Hands-on experience using AI tools (e.g. ChatGPT, Gemini, Claude, Perplexity) within content workflows
  • Familiarity with SEO and analytics tools such as Google Search Console, Ahrefs, Google Analytics, or similar platforms
  • Strong execution and organisational skills, with ability to manage multiple content workflows and deadlines across markets
  • Collaborative and proactive working style, able to coordinate effectively with local teams, writers, and cross-functional stakeholders

More Info

Job Type:
Permanent Job
Industry:
Internet/E-commerce
Function:
Marketing
Employment Type:
Full time

About Company

Job ID: 148097425

Last Updated: 23-08-2026 11:13:43 PM
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