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firegroup technology

Product Operations Executive (Marketing Background)

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  • Posted 4 hours ago
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Job Description

What You'll Do

1. Ad Library Management

  • Collect and continuously update ad creatives from the market based on:
  • Industry / niche
  • Product keywords
  • Brands
  • Prioritize top brands, high-demand industries, and seasonal trends
  • Ensure the Ad Library is:
  • Comprehensive and continuously updated
  • Free from duplication
  • Highly relevant and practical for merchants

2. Creative Curation & Standardization

  • Select high-quality ads for inclusion in the library
  • Standardize ads into reusable creative templates:
  • Tag by industry, product type, theme, and angle
  • Create clear names and short descriptions for merchants
  • Ensure each template includes clear usage context (when and why to use it)

3. AdSpy Discovery Optimization

  • Build and manage priority keywords and priority brands
  • Optimize discovery results by:
  • Removing low-quality or irrelevant ads
  • Improving search relevance and accuracy
  • Ensure the discovery experience is fast, intuitive, and context-aware

4. Personalization by Store

  • Map store data to industries, niches, and creative templates
  • Collaborate closely with Product and Data teams to:
  • Define ad display and recommendation rules
  • Improve personalization logic
  • Adjust when merchants struggle to find suitable ads

5. Quality Review & Continuous Improvement

  • Monitor key usage metrics:
  • Template usage
  • Save / Export rate
  • Collect feedback from users and the Customer Success team
  • Continuously improve library quality by:
  • Removing underperforming ads
  • Adding high-performing creatives

 

What Sets You Apart
  • Bachelor's degree in Marketing, E-commerce, or related fields
  • Hands-on experience working with ad creatives on Meta Ads and/or TikTok Ads
  • Strong ability to evaluate ad quality and understand creative usage context
  • Systematic thinking with strong attention to detail
  • Comfortable collaborating with Product and Data teams
  • Experience in SaaS or product-based environments is a strong plus

 

As a Good Fit, We Are More Than Happy To Offer You

Rewarding Compensation & Benefits

- Competitive salary package with 13th-month pay and seniority bonus

- Annual salary review recognizing outstanding contributions

- Work-from-home policy for expecting mothers

- 16 days of annual leave, plus 1 extra day for every 3 years of service

- Premium healthcare package and yearly health check-up

- Special occasion support including marriage, maternity, and birthday gifts

- Modern work devices tailored to your role such as MacBook, iMac, Mac Mini, or Windows laptop and monitor

Regenerative & Engaging Environment

- A vibrant workplace with team-building events, annual trip, and various sport clubs

- Festive gifts for holidays such as Mid-Autumn and Lunar New Year

- Daily complimentary coffee, tea, fresh juice, and a variety of snacks

More Info

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About Company

Job ID: 146643049

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