I. About us
Unity Sport delivers live sports data to fans worldwide, combining cutting-edge technology with a passion for sports. We're building a product that keeps users informed, engaged, and excited in real time. If you want to work in a fast-paced, startup environment where your efforts directly drive global user growth, Unity Sport is the place for you.
II. Key Responsibilities:
- Keyword Strategy: Conduct extensive keyword research and competitive analysis to identify high-traffic, relevant terms to boost organic rankings.
- Metadata Optimization: Craft and iterate on App Titles, Subtitles, Short Descriptions, and Keyword Fields to align with store algorithms and user intent.
- Conversion Rate Optimization (CRO): Plan and execute A/B tests (using Store Listing Experiments or Product Page Optimization) for creative assets such as Icons, Screenshots, and Preview Videos.
- Performance Tracking: Monitor daily rankings, organic downloads, and category positions using industry tools (e.g., Sensor Tower, AppTweak, or Mobile Action).
- Review & Rating Management: Develop strategies to improve app ratings and manage user feedback to enhance brand sentiment and store conversion.
- Cross-functional Collaboration: Work closely with Product Managers, Designers, and the Paid UA team to ensure a cohesive brand message and maximize the synergy between paid and organic traffic.
- Market Intelligence: Stay ahead of the latest trends, algorithm updates, and new features released by Apple and Google.
- III. Requirements:
- Experience: 2+ years of proven experience in ASO (Mobile App marketing experience is highly preferred).
- Technical Skills: Deep understanding of App Store Connect and Google Play Console mechanics.
- Analytical Mindset: Proficient in Excel/Google Sheets and data visualization tools; ability to turn raw data into actionable insights.
- Tools: Hands-on experience with ASO tools (e.g., AppTweak, Sensor Tower, Data.ai, or Asodesk).
- Creative thinking and a continuous improvement mindset.
- Experience with mobile apps, sports apps, or real-time data platforms with global markets is a plus.
- Passion for sports, especially football, is a plus.
- IV. Benefits
- Competitive salary + quarterly/yearly performance bonus.
- Salary review every 6 months; birthday bonus & project bonus.
- Work directly with the senior leadership and founding team.
- 12 annual leave days + 1 birthday leave, annual health check.
- Free access to 5-star gym, internal sports tournaments.
- Training programs, workshops, team building, annual company trip.
- Happy hour, birthday events, free snacks/coffee/tea.
- VI. Working hour & Contact
- Working Hours: 8:30 AM – 6:00 PM (Monday to Friday)
- Location: Unity Office, Room 05.15, 628A Vo Nguyen Giap, An Khanh Ward, Thu Duc City (former District 2), Ho Chi Minh City
Industry
Employment Type
Full-time
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