Marketing Specialist

We're looking for a hands-on Field Marketing Specialist to lead Vietnam-focused marketing initiatives and drive pipeline growth in a B2B environment. This role will work closely with sales teams and regional stakeholders to execute demand generation campaigns and customer engagement programs.

Key Responsibilities:

• Lead and execute field marketing programs across digital, events, and integrated campaigns

• Partner with sales teams to align on target accounts and GTM strategy

• Drive pipeline growth, campaign performance, and ROI

• Manage partner and channel marketing initiatives

• Collaborate with cross-functional teams to deliver impactful campaigns

Requirements:

• 4–6 years of B2B marketing or field marketing experience

• Strong experience in demand generation, events, or integrated campaigns

• Experience working closely with sales teams

• Fluent in Vietnam and English

• Must be based in Vietnam and have permanent residence

• Experience in enterprise tech, SaaS, cloud, or B2B industries is a plus