Marketing Specialist

- Conduct market research in the consumer goods and toy markets, including competitor and price analysis.

- Develop marketing and branding strategies based on IP characteristics.

- Design and execute sales promotion and awareness-building initiatives for distributors and retailers.

- Prepare proposal and presentation materials for agents and retail partners.

- Evaluate the effectiveness of sales and marketing initiatives and propose improvements.

- Work closely with internal sales and planning teams.

- Gradually expand responsibilities while learning about the IP business and industry-specific practices after joining.

・Language: English - Business Level (for meetings, presentations, and document preparation)

・Experience:

・Minimum 5 years of marketing experience targeting agents/distributors in the consumer goods sector

・Ability to design marketing strategies based on market data and analysis

・Experience handling toys or character-related products

・Experience in Internal marketing

・Experience in sales or sales planning roles

・Experience working with licensing businesses

・Experience collaborating with retail companies

Monday - Friday, Saturday Working: Only for events

Salary: 25,000,000 - 40,000,000 VND

Location: D2, Ho Chi Minh