Marketing director

About Cobi Group: Cobi was established since 2017 with four branches: COBI ONE, COBI IN, COBI CIF, COBI LOGIS.

COBI ONE: COBI TOWER I & II, two A level Office cum retails setion Buildings in HCMC, Vietnam's economic center - district 7.

COBI IN: F&B business (Cobi Bread Brand/Bakery production), kitchenware/furniture distribution (COBI HORECA), warehouse in LongHau Industrial Park (LOGIS I & II)

COBI CIF: ower of COBI HOME shopping mall located at LongHau Industrial Park. It's will lead innovative changes of Vietnamese housing culture with provision of high-quality and trendy furniture from all over the world.

Website: https://cobigroup.com.vn/

Job Title: MARKETING DIRECTOR

Work Location: COBI TOWER II, TAN MY WARD, HCMC

Department: MARKETING & COMMUNICATE

Reports To: CEO/CHAIRMAN

Job Type: Full-Time (8:00 - 18:00, Mon - Fri)

Key Responsibilities:

Develop and lead overall marketing strategies aligned with company business objectives

Manage brand positioning, brand consistency, and corporate identity across all channels

Plan, execute, and monitor integrated marketing campaigns (online & offline)

Lead market research, consumer insights, and competitive analysis to support decision-making

Oversee digital marketing, content marketing, media planning, and performance tracking

Manage marketing budgets, ROI analysis, and campaign effectiveness

Collaborate with Sales, Product, Operations, and Global/Regional teams

Lead, mentor, and develop the marketing team to achieve high performance

Coordinate with external agencies, vendors, and partners

Prepare reports and presentations for senior management and headquarters

Qualifications and Requirements:

Bachelor's degree in Marketing, Business Administration, Communications, or related fields

Minimum 58 yearsof marketing experience, including leadership roles

Mandatory experience working at a Multinational Corporation (MNC)

Strong understanding of global marketing standards, brand governance, and compliance

Proven experience in managing multi-channel marketing campaigns

Excellent analytical, strategic planning, and problem-solving skills

Ability to manage multiple projects in a fast-paced environment

Strong communication, negotiation, and presentation skills

English: Fluent (mandatory)

Additional languages (e.g. Korean, Chinese, Japanese): an advantage

Proficiency in MS Office, marketing analytics tools, and CRM platforms

MBA or Master's degree is a plus

Experience working with regional or global headquarters

Experience in FMCG / Retail / F&B / Lifestyle / Consumer Goods industries

Strong digital marketing and data-driven marketing background

Salary: Negotiate (From 40.000.000 )

Benefits:

• Prepare laptop/ desktop, company's car take employees when has business outside.
• Support breakfast, lunch fee: 50.000VND/day.
• Petrol/attendance allowance: 400.000VND/month
• Support tuition for employees child & language tuition for employees.
• December bonus, funeral & wedding, birthday, annual leave, paid the social insurance with full basic salary.
• Coffee, tea, soft drinks bar in the office. (self-service)
• Discount all products of COBI GROUP.

Contact to get more information & apply:

Zalo: 0932.145.469

Email: [Confidential Information]