M t cng vic
Role Overview
Base.vn is seeking a Global Sales Director to lead international market entry, build strong commercial presence, and drive scalable revenue growth across multiple countries. The role owns global go-to-market strategy, enterprise acquisition, brand development, and the build-out of international sales operations.
KEY OBJECTIVES
- Develop and execute global go-to-market and market expansion strategies.
- Establish Base's presence in priority markets and secure steady enterprise revenue growth.
- Build a scalable sales operating model, including processes, tools, and performance management.
- Build relationships with enterprises, industry networks, and strategic partners to accelerate growth.
- Ensure predictable execution, reporting, and continuous performance optimization.
Responsibilities
- Market Strategy & Expansion
- Identify, evaluate, and prioritize high-opportunity markets.
- Build structured market entry plans including segmentation, messaging, positioning, pricing, and competitive strategy.
- Continuously refine strategy based on customer feedback and market data.
- Sales Organization & Execution
- Recruit and develop strong sales talent in target markets.
- Define and implement sales process, KPIs, CRM standards, incentive models, and productivity metrics.
- Conduct regular pipeline and performance reviews to drive accountability and consistency.
- Enterprise Acquisition & Business Development
- Lead the enterprise sales cycle from prospecting to close.
- Build partnerships with local businesses, multinational firms, associations, business chambers, and industry networks.
- Accelerate deal flow and improve revenue, conversion rate, and time-to-close per market.
- Brand Building & Market Presence
- Strengthen Base's visibility through events, workshops, speaking engagements, and ecosystem participation.
- Work with cross-functional teams to localize sales materials and case studies.
- Reporting & Insights
- Ensure accurate forecasting, CRM discipline, and full visibility into global pipeline.
- Present performance results and insights to leadership on a regular basis.
SUCCESS METRICS
- Number of markets successfully activated and expanded.
- Enterprise revenue and customer acquisition per market.
- Sales productivity, pipeline velocity, and forecast accuracy.
- Strength of brand recognition and presence in key territories.
- Scalability and repeatability of go-to-market model.
CANDIDATE PROFILE
- Experience
- 712+ years in B2B/enterprise sales leadership, ideally in SaaS or technology.
- Proven track record in market expansion or launching new territories.
- Experience building and managing distributed sales organizations.
- Skills & Competencies
- Strong enterprise selling capability and structured go-to-market thinking.
- Ability to build systems: GTM models, sales playbooks, hiring frameworks, KPI tracking.
- Strong leadership, communication, coaching, and stakeholder management.
- Personal Qualities
- Builder mindset and execution-driven.
- High resilience and ownership.
- Strategic thinker with operational discipline.
WORKING MODEL
- Reports directly to CEO.
- International travel required.
- Based in Vietnam or a strategic market.
Compensation
- Competitive salary and bonus.
- Stock options (optional).
- International assignment support where appropriate.
WHY JOIN BASE
- Build one of Vietnam's first global SaaS expansion models.
- High ownership and influence at strategic level.
- Opportunity to shape Base's market footprint, growth engine, and global commercial strategy.
