Founding Go-to-market

About us

Arrowster is an SF-based startup building the AI-native platform for studying abroad. We&aposre backed by the founding team and board at OpenAI, Duolingo, and Meta.

Our product is a vertical AI agent for international education/studying abroad starting with Vietnam and SEA. AI will centralise all the insights students need, provide 24/7 support on basic queries, and eliminate boring paperwork. Meanwhile expert counselors step in to provide support where it matters most.

Mission

Automate the $100B student mobility market and own the financial relationship for 2M+ international students annually.

What you&aposll do

- Scale our viral engine from 10M to 100M+ views/month across TikTok and growing platforms.

- Expand student distribution network across all high schools in Vietnam.

- Discover new distribution channels before competitors and establish them fast.

- Own the entire growth funnel - from viral content to student conversions.

This role is for you if

- You are extremely good at content -- you can easily crack viral components of any TikTok video, and spot out why a piece of writing doesn&apost hit within seconds.

- You can find talent quickly and get them to execute the best work.

- You solve problems obsessively and get excited by things others can&apost crack.

Caution - it&aposs not for everyone

- 6-day work week in HCMC - we&aposre always building, but weekends are more flexible.

- Urgency - do in a day what usually takes weeks, respond in minutes not hours.

- Shameless persistence - be extremely persistent if it means winning.

But this is what you&aposll gain

- Founding team equity and top-of-market salary.

- Work directly with the CEO and founders - your ideas become real growth direction.

- Learning curve that outpaces most marketers twice your age.

- Work with people who match your intensity.

100M VND bonus for successful referral.