Be the main PIC of the media performance growth, ROI and sale contribution from media to total E-commerce Sale target
Be in-charged of digital ads content & visual for all brands for Prestige group (bShiseido, Narciso, Issey Miyake, NARS, Cle de Peau Beaute)
Be able to setup and optimize and manage media performance for CPAS & platform's onsite search display
Monitor and work closely with media agency to evaluate and ensure the success of media campaigns & ROI
Work with cross-functional teams KAM, Horizontal, Data, CRM to deliver company sale target
Work with cross-functional teams including regional, global, local teams and manage media agency to provide post-campaign data and insights in terms of reporting and presenting media trends, local insights and recommendations to improve the performance
Stay ahead of the competition by analyzing, regularly documenting, and adopting new/best practices on an ongoing basis
Qualification Required
3+ years experience in Paid Social (CPAS), Onsite Search, SEM, Performance Display, and digital strategy execution.
12 years of client/agency management experience.
Platform expertise (e.g., Shopee, Lazada, TikTok Shop) a strong plus.
Health & Beauty industry background preferred.
Proven track record in managing localized campaigns.
Digital marketing & eCommerce knowledge (Sponsored Affiliate, Social, Mobile, SEO, emerging trends).
