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Shopee

Communications Strategy & Planning - Marketing, Shopee

Shopee
Ho Chi Minh, Vietnam
3-5 Years
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Job Description

Job Description

  • Communications Planning
  • Support the translation of business and campaign objectives into communication approaches
  • Contribute to defining communication objectives, key messages, and channel roles
  • Assist in building integrated campaign structures across owned, earned, and KOL channels
  • Campaign Structuring & Storyline Development
  • Develop clear and structured campaign plans under guidance
  • Support creation of concise, well-structured decks for internal and leadership review
  • Improve clarity, logic, and storytelling across team outputs
  • Project Coordination & Execution Tracking
  • Track campaign timelines, deliverables, and key milestones
  • Ensure alignment across PMOs, content, social, and KOL teams
  • Proactively flag risks, delays, and dependencies
  • Quality Control & Standardization
  • Review materials to ensure consistency, clarity, and alignment before submission
  • Support development and adoption of standard templates for planning, updates, and reporting
  • Performance Analysis & Reporting
  • Support post-campaign reporting and performance tracking
  • Analyze results to identify key drivers and improvement opportunities
  • Contribute to actionable learnings and recommendations for future campaigns

Requirements

Experience

  • 3 - 5 years of experience in Marketing, Communications, or Strategic Planning
  • Experience in integrated campaigns, digital marketing, or agency planning is preferred
  • Background in e-commerce, tech platforms, FMCG, or agencies is a plus

Core Capabilities

  • Structured Thinking: Ability to break down problems and present ideas in a clear, logical manner
  • Strategic Understanding: Basic ability to connect business objectives with communication

approaches

  • Strong Communication Skills: Able to create clear, concise, and well-structured presentations
  • Ownership & Proactiveness: Takes initiative and follows through on tasks with minimal supervision
  • Project Management: Organized and able to manage multiple tasks and timelines effectively
  • Analytical Thinking: Able to interpret performance data and identify key insights

Mindset & Traits

  • Detail-oriented with high standards for clarity and quality
  • Proactive, responsible, and solution-oriented
  • Comfortable working in a fast-paced, dynamic environment
  • Open to feedback and eager to learn and grow

More Info

Job Type:
Permanent Job
Industry:
Other
Function:
Marketing Communications
Employment Type:
Full time

About Company

Shopee

Job ID: 148573955

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Last Updated: 01-06-2026 06:34:36 PM
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