- Xy dng chin lc marketing theo thng, qu, nm cho Cng ty theo ch tiu ra.
- Lp k hoch, thc thi v pht trin cc hot ng digital marketing a knh: SEO/SEM, email, mng x hi, qung co hin th v cc knh digital khc
- Ti u qung co, ti u ho vic s dng ngn sch hiu qu.
- R sot nh gi v thay i ph hp vi yu cu ca tng chin dch qung co.
- Phn tch hnh vi khch hng trn cc cng c Digital.
- Nghin cu, cp nht cng ngh, thut ton v th thut mi ca cc knh qung co.
- Ln tng v trin khai cc chng trnh qung co online, event online, event offline v cc chin dch social media.
- Xy dng nh bin, m t cng vic, tuyn dng, o to, nh gi nng lc i ng nhn s ca b phn marketing online.
- Thc hin cc cng vic khc theo yu cu ca Ban gim c.
Yu cu cng vic
- Nam/n Tt nghip i hc tr ln chuyn ngnh marketing, truyn thng, qun tr kinh doanh, thng mi in t
- Kinh nghim ti thiu 2 nm v tr trng nhm Marketing online.
- u tin ng vin tng lm v lnh vc m phm, thi trang, lm p
- Am hiu v SEO, PPC, Google AdWords, Google Analytics, h thng qun tr ni dung, InDesign.
- K nng: lnh o, thit trnh, m phn, lm vic nhm, qun l thi gian.
- T tin, nng ng, cu tin, c trch nhim, bit gip ng nghip.