Social Media Executive

GAM ENTERTAINMENT — MEDIA TEAM IS HIRING

Position: Social Media Executive

Own the campaigns that turn GAM moments into fan movements.

REPORTS TO

Media Director

DIRECT REPORTS

Interns

LOCATION

Ho Chi Minh City

TYPE

Full-time

Team structure: Media Director  →  Campaign Media Executive (this role)  →  Interns

ROLE OVERVIEW

The Media Team is the heartbeat behind every GAM story — moving at the speed of esports, where every match, every highlight, and every moment matters. As Campaign Media Executive, you'll report to the Media Director and own campaigns end-to-end: from strategic concept to media execution, KOL activation, and sponsorship delivery — turning GAM's League of Legends, AOV, and VALORANT moments into measurable fan engagement and brand impact. You'll also guide and coordinate Interns supporting your campaigns, making sure the team moves as one.

KEY RESPONSIBILITIES: Relative weight of each responsibility area — reflects where this role's time and impact are expected to concentrate:

50% | Sponsorship & brand partner management — execute media responsibilities based on commercial deals and activation assets, keep partners confident in delivery.

30% | Campaign planning & execution — own the full arc from concept to rollout across owned, paid, and event channels.

10% | KOL, influencer & partnership activation — brief creators/streamers, coordinate delivery, track performance.

10% | Team, vendor & performance reporting — guide Interns, keep agencies/vendors aligned, and track results into insight for the next campaign.

REQUIREMENTS

Must-Have

• Campaign & media execution — hands-on experience planning, running paid media, and ensuring the quality of all campaigns end-to-end.
• KOL/influencer & partnership activation — briefing, coordinating, and tracking creator or streamer collaborations.
• Sponsorship & brand partner management — media responsibilities based on commercial deals and activation assets.
• Ownership under pressure — managing multiple projects/stakeholders at once on live-event timelines, no dropped quality.

Nice-to-Have: Esports/Gaming affinity or a background in Marketing/Communications.

WHY JOIN GAM

• Build content and campaigns for GAM's professional teams — League of Legends, AOV, VALORANT — reaching millions of fans.
• Work inside a high-intensity, fast-response team built for creators who thrive under pressure and adapt fast.
• Own your project end-to-end, with a Media Director backing you and Interns to help you scale your output.
• Be part of a team that captures the emotion of competition and brings fans closer to the game.

Ready to build the next GAM moment  Send your portfolio and CV to [Confidential Information] — we review every application and respond within 24 hours.