Senior Social Media Executive

Company Description

Pancake is a leading all-in-one chat commerce platform, supporting over 250,000 businesses and sellers worldwide. Specializing in solutions for SMEs, Pancake helps optimize sales, marketing, automation, order, and inventory management. Recognized as Meta's Messaging Business Partner of the Year in 2022 and 2023, Pancake is a Global leader in revolutionizing chat commerce. Our platform empowers businesses with innovative tools tailored for growth and customer engagement.

Role Description

This is a full-time, on-site role for a Senior Social Media Executive, based in Ho Chi Minh City, Vietnam. The Senior Social Media Executive will manage and execute social media campaigns, create engaging content, plan and implement marketing strategies, and monitor digital marketing activities to enhance Pancake's brand presence. The position involves analyzing trends, collaborating with internal teams, and ensuring an engaging digital representation of the company across social platforms.

Qualifications

• Create fun, eye-catching, and engaging content on Reels, Shorts, and TikTok
• Proficiency in Social Media Marketing and Digital Marketing strategies
• Expertise in Social Media Content Creation with creativity and attention to brand alignment
• Strong knowledge of Marketing principles and campaign management
• Excellent Communication skills, both written and verbal
• Detail-oriented with the ability to analyze trends and measure campaign success
• Experience with social media management tools and platforms
• Prior experience in a similar role is preferred
• Bachelor's degree in Marketing, Communication, or a related field is a plus

Perks

• Attractive salary and performance bonus scheme
• Lunch allowance
• MacBook for work
• Highly motivated and talented colleagues
• Work in close partnerships with top companies like Meta, TikTok, Google, etc.