Job Description:
Key Responsibilities
Social Strategic Planning:
- Develop, refine, and implement social media & outreach strategies in terms of social ideas, viral tactics aligned with brand objectives, and planning strategy direction under supervisor guidances
- Develop an Influencer Marketing approach in order to propose profiles & formats for tailor-made campaigns under supervisor guidances
- Support to maintain on the quality of social briefs, ensuring clarity, creativity, and alignment with campaign objectives
Social Content Management:
- Uphold creative standards for social media content, providing regular reviews and structured feedback to internal teams under supervisor guidances
- Maintain open communication with creative, planning, account and stakeholder teams to ensure timely delivery of assets
- Support to coordinate the rollout of content across multiple social platforms, ensuring brand consistency and platform relevance
- Identify and resolve disconnects in messaging or execution, collaborating with stakeholders to adjust content as needed
Social Execution:
- Support or leading execution social campaigns to manage, oversee, coordinate with stakeholders and internal teams under supervisor guidances
- Support social coordination and work with vendors, KOLs, and content creators to produce outcomes in line with social content directions that aligned with master campaign strategy & creative concepts
- Social platform daily management for brands includes publishing, monitoring, protocol management, and analyzing content across platforms on social media
- Manage social communities (fanpage, groups) to deploy outcomes following the campaign journey
- Monitor real-time performance and audience engagement, adjusting tactics for maximum impact
- Track, analyze, and report on key metrics, providing insights and recommendations to optimize future campaigns
Knowledge & Experience:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field
- 35 years of proven experience in social media management, preferably in an agency or fast-paced environment
- Proficiency in English (Intermediate, both oral and written)
- Good understanding of major social media platforms (Meta, TikTok, X, LinkedIn, YouTube, Threads, etc.) and their unique features, possess knowledge of influencer marketing and updates on social trends
- Demonstrated ability to develop creative, engaging, and data-driven social media strategies
- Proficient in social media management and analytics tools
- Good communication, presentation, and collaboration skills
- Strong eye for detail, creative thinking, and ability to work discipline under tight deadlines
Skills and abilities:
- Communication abilities and an open mindset are required
- A social, creative mindset is required
- Result-oriented and integrity
- High ambition & eagerness to learn
- Curiosity-driven mindset to continually pursue new approaches
- Strong ownership and responsibility
- Teamwork spirit
- High pressure resistance
Location:
Ho Chi Minh City
Brand:
Dentsu Creative
Time Type:
Full time
Contract Type:
Fixed Term Contract (Fixed Term)