Senior SEO Executive

We are seeking a highly skilled and experienced Senior SEO Executive to drive our search engine optimization efforts and enhance online visibility. The ideal candidate will play a crucial role in executing SEO strategies, optimizing website content, and improving organic search rankings. This role requires a deep understanding of SEO best practices, strong analytical skills, and the ability to collaborate with cross-functional teams to maximize digital marketing success.

Key Responsibilities

Develop and implement comprehensive SEO strategies to improve organic search rankings and drive website traffic.

Conduct keyword research, competitor analysis, and market trends assessment to identify growth opportunities.

Optimize website content, meta tags, internal linking, and site structure for better search engine performance.

Monitor and analyze website performance metrics using tools such as Google Analytics, Google Search Console, and SEO tools (Ahrefs, SEMrush, Moz, etc.).

Collaborate with content creators, developers, and marketing teams to ensure SEO best practices are integrated into web content and technical development.

Conduct on-page and off-page SEO audits and recommend actionable improvements.

Develop and manage link-building strategies to enhance domain authority and online reputation.

Stay updated on SEO trends, Google algorithm updates, and industry best practices to adapt strategies accordingly.

Report on SEO performance, ROI, and key metrics, providing actionable insights to improve effectiveness.

Qualifications

Bachelor's degree in Marketing, Business, IT, or a related field. With 4-5 years of work experience.

Proficiency in both English and Vietnamese (written and spoken) is required.

Proven experience in SEO execution, with a track record of successfully improving search rankings and driving organic traffic.

Strong knowledge of SEO tools such as Ahrefs, SEMrush, Moz, Screaming Frog, and Google Search Console.

Familiarity with HTML, CSS, and JavaScript as they relate to SEO.

Experience in Google Analytics, data analysis, and reporting tools.

Skills

Knowledge of technical SEO, site performance optimization, and schema markup is a must

Strong analytical and problem-solving skills with a data-driven approach to SEO.

Excellent written and verbal communication skills.

Ability to work independently and manage multiple projects simultaneously.

Strong attention to detail and ability to optimize content for search intent and user experience.