Senior Performance Ad Creative Strategist – Direct Response Ads
Who We Are
At
STERRY, we're not your average Growth Marketing Agency—we're the rocket fuel behind crowdfunding and e-commerce success. Since day one, we've helped clients pull in over
$100 million in trackable online revenue. We shatter limits, supercharge brands, and turn every click into cash.
Role Overview
We're looking for a Creative Strategist to lead the production of direct-response-style video ads that drive real results. This full-time, remote role is ideal for someone with a direct response background, a sharp eye for persuasive storytelling, and the skills to turn insights into high-performing creatives. You'll collaborate with creators, source new talent, write winning scripts, and optimize creative systems from end to end.
Key Responsibilities
- Write High-Converting Video Scripts Craft direct response-style scripts with strong hooks, persuasive copy, and clear CTAs
- Create Briefs for Creators & Designers Develop clear and strategic briefs that align with brand tone, platform needs, and performance goals
- Source, Negotiate & Collaborate with UGC Creators Find new talent, handle onboarding and communication, and ensure timely content delivery
- Storyboard and Conceptualize Creatives Translate ideas into visual flows and collaborate with editors to bring concepts to life
- Analyze Performance & Develop Iterations Use insights from Meta, Snapchat, Applovin, and YouTube to analyze winning ads and create new iterations
- Pitch New Creative Ideas Weekly Lead ideation for fresh hooks, formats, and ad angles to test regularly
- Implement Creative Systems & Use AI Tools Streamline workflows, boost productivity with AI, and scale creative output efficiently
- Collaborate Across Teams Work with editors, marketers, and brand teams to align creative with performance insights and campaign goals
Are You Our Perfect Match
- You've crushed direct response campaigns and have a portfolio to prove it
- Scriptwriting is your jam—you know how to marry persuasion with personality
- Numbers don't scare you; you speak ROAS, CTR, and CPA fluently
- You've managed video workflows, storyboards, and freelancer rosters
- Bonus: You've tinkered with AI tools to speed up your creative spark
Nice-to-Have Skills:
- Familiarity with AI tools for copy, content, or video enhancement
- Experience briefing and managing freelancers or creators
- Understanding of current ad trends in UGC, paid social, and performance creatives
Perks & Vibes
- 💼 100% remote freedom
- 💰 Competitive salary (we reward results!)
- 🎨 Creative playground—test wild ideas without red tape
- 🚀 Fast-paced team obsessed with growth
Ready to make ad magic and drive real revenue
Apply now and let's write the next chapter of STERRY's success—together!
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